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30 Best Alternatives to HubSpot in April 2025

Alternatives & Competitors to HubSpot

  1. 1

    Salesforce Sales Cloud
  2. 2

    Mailchimp

    50% off the Standard plan for 6 months
  3. 3

    Zoho

    $2,500 in credits for 1 year
  4. 4

    Pipedrive

    30% off for 12 months
  5. 5

    Monday

    14 days free

Here are competitors or alternatives to HubSpot and other similar Content Marketing software. You need to consider some important factors when choosing a tool like HubSpot for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to HubSpot that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of HubSpot. Discover sofware like Salesforce Sales Cloud, Mailchimp, Zoho or Pipedrive.

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List of Alternatives to HubSpot

From Content Marketing tools, we have selected the best alternatives to HubSpot based on reviews for each solution and similarities with HubSpot. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo salesforce sales cloud

1. Salesforce Sales Cloud

Close more deals, faster

4.0 (29 reviews)
AI Customer Support Marketing Automation Prospecting CRM

Salesforce Sales Cloud is a CRM platform that helps sales teams manage their sales processes, track customer interactions, and close deals faster. By using AI, it streamlines and optimizes sales efforts, enhancing productivity and driving revenue growth.

logo mailchimp

2. Mailchimp

Email and Marketing Automation

4.2 (25 reviews)
2 deals available | Redeemed by 548 members
Email Marketing Marketing Automation Lead Management

50% off the Standard plan for 6 months

Save up to $1,870

Mailchimp is the #1 email and marketing automations brand* helping businesses find and engage customers across email, social media, landing pages, and advertising platforms.

logo zoho

3. Zoho

All-in-one customer relationship management software

4.6 (21 reviews)
2 deals available | Redeemed by 482 members
CRM Customer Experience Lead Management

$2,500 in credits for 1 year

Save up to $2,500

The Zoho platform brings together in a single tool all the functionalities your startup needs to manage and optimize customer relations on a daily basis.

logo pipedrive

4. Pipedrive

Stay focused on sales and collect more leads with this lead management software

4.7 (29 reviews)
2 deals available | Redeemed by 2333 members
Prospecting CRM Lead Management

30% off for 12 months

Save up to $4,644

Pipedrive is the easy to install and use CRM software that will allow your sales team to save time and stay focused on their activities to make more sales.

logo monday

5. Monday

Easily manage all your projects and become more productive and efficient.

4.2 (29 reviews)
1 deal available | Redeemed by 1048 members
Collaboration Task Management AI Productivity

14 days free

Save up to $80

monday.com lets you manage projects from planning to delivery on a single platform, utilizing AI to streamline workflows and enhance team collaboration, ensuring you can track everyone's progress effectively.

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logo marketo

6. Marketo

Elevate your marketing performance

4.3 (15 reviews)
Marketing Automation

Streamline your marketing efforts, engage your audience effectively, and boost your ROI with Marketo's powerful solutions, all designed to help you excel in the competitive world of digital marketing.

logo wordpress.com

7. WordPress.com

Create your website rapidly and easily, and start selling online in no time

3.9 (23 reviews)
Website Builder Domain Management

WordPress.com is the tool you need to start selling online; this tool gives you access to pre-made themes in order to rapidly create a website. You can obviously edit those themes or start from scratch with ease thanks to the in-built drag and drop system

logo zendesk

8. Zendesk

Create a customer success support suite that is accessible and available to your customers at all times.

4.1 (29 reviews)
1 deal available | Redeemed by 1539 members
AI Customer Support Customer Experience Customer Support CRM

6 months free

Save up to $50,000

Zendesk leverages AI to ensure you can be available on any channel, at any time, quickly addressing your customers' requests and resolving their problems.

logo pardot

9. Marketing Cloud Account Engagement (ex. Pardot)

B2B marketing automation

4.3 (24 reviews)
Marketing Automation

Salesforce Marketing Cloud Account Engagement brings value by providing a powerful marketing automation platform that helps businesses streamline their marketing efforts, generate more leads, and increase revenue with insightful analytics and personalized messaging.

logo salesforce essentials

10. Salesforce

CRM software for SMEs

3.9 (24 reviews)
CRM

With Salesforce Essentials, get all the basic functionality you need to manage your leads, customers, and transactions. No more, no less. It's a simple, comprehensive CRM tool designed for small businesses that don't have time to delve into complex sales software configuration.

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logo activecampaign

11. ActiveCampaign

Marketing automation for your growth

4.5 (26 reviews)
1 deal available | Redeemed by 223 members
Email Marketing

90% off any annual plan for the first year

Save up to $1,610

ActiveCampaign enables you to reach your target audience, guide your customers through the conversion funnel, and significantly increase your growth. This SaaS-based marketing platform is therefore ideal for optimizing your sales process.

logo freshworks

12. Freshworks

Software suite for sales, marketing, and customer service teams

3.8 (20 reviews)
1 deal available | Redeemed by 968 members
Lead Management Customer Experience AI Customer Support

14 days free on Freshdesk

Save up to $20

Freshworks leverages AI to centralize, share, and understand data across your business. By utilizing AI, your marketing, sales, and customer service teams can work on the same data to provide a unique and personalized experience to each lead and customer.

logo engagebay

13. EngageBay

All-in-one marketing, sales and support software

4.7 (26 reviews)
1 deal available | Redeemed by 304 members
Prospecting Email Marketing Customer Support CRM

6 months free on All-in-One Growth Plan

Save up to $3,000

EngageBay allows you to manage the entire customer lifecycle, from prospect to loyal customer, with a single tool. This, plus all the features you need from contact management to marketing automation, to support.

logo freshdesk

14. Freshdesk

Customer service software to optimize your client communication

4.3 (29 reviews)
1 deal available | Redeemed by 344 members
Customer Support

14-day free trial

Save up to $20

Freshdesk's intuitive helpdesk solution helps customer service teams optimize their collaboration, better organize their requests, and provide faster and more targeted responses.

logo folk

15. folk CRM

Collaborative workspace

4.7 (11 reviews)
1 deal available | Redeemed by 267 members
CRM

30% off all plans for 1 year

Save up to $140

The folk teamwork platform is ideal for centralizing all the actions necessary to manage your team. You save time, strengthen the cohesion of the group and achieve your goals.

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logo moengage

16. MoEngage

Data-driven engagement platform

4.5 (19 reviews)
1 deal available | Redeemed by 28 members
Customer Experience Marketing Automation AI Customer Support

50% off for the first year

Save up to $5,994

To accelerate your business growth, MoEngage offers a program for startups that utilizes AI. The tool is ideal for leveraging AI to increase customer engagement and significantly improve your profitability.

logo prospect.io

17. Overloop (ex. Prospect.io)

Sales automation software

4.6 (12 reviews)
Prospecting Lead Management

Centralize customer knowledge and automate your sales processes to win more customers, faster.

Salesforce Marketing Cloud Logo

18. Salesforce Marketing Cloud

Unlock the power of personalized marketing

4.5 (19 reviews)
Marketing Automation CRM

Salesforce Marketing Cloud brings value by providing a comprehensive set of tools and capabilities for marketers to manage and optimize their digital marketing activities. This cloud-based platform enables businesses to create personalized and targeted marketing campaigns across multiple channels, including email, mobile, social media, and web.

logo constant contact

19. Constant Contact

The must-have marketing platform for your business

4.5 (29 reviews)
1 deal available | Redeemed by 104 members
Email Marketing

50% off for up to 1 year on the Core and Plus plans.

Save up to $246

With this marketing solution, small businesses can finally make their voice heard. Constant Contact allows you to develop your customer base, create email marketing, or social media advertising, but also to effectively sell your products online with just one tool.

Act-On Logo

20. Act-On

Drive growth, foster engagement

4.5 (24 reviews)
Marketing Automation

Act-On is a marketing automation platform designed to help businesses increase customer engagement, drive lead conversion, and optimize marketing campaigns across multiple channels.

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Emarsys Logo

21. Emarsys

Empower your marketing

4.5 (19 reviews)
Marketing Automation AI Marketing

Emarsys brings value to businesses by providing an all-in-one marketing platform that helps drive customer engagement, increase revenue, and build long-term customer relationships.

logo slack

22. Slack

Enhance team communication and collaboration.

4.6 (20 reviews)
1 deal available | Redeemed by 1644 members
Collaboration Productivity Task Management

25% off new plan purchases

Save up to $9,000

Easily collaborate and organize your team's work with Slack; share information and organize your projects.

logo wix

23. Wix

Website creation solution

4.7 (27 reviews)
1 deal available | Redeemed by 502 members
E Commerce Website Builder Domain Management

10% off monthly or annual plans

Save up to $63

The all-in-one Wix tool offers you the possibility to develop your professional website. You can develop your presence on the internet or increase your sales in a simple and effective way.

logo zoominfo

24. ZoomInfo

All-in-one GTM platform

4.3 (21 reviews)
1 deal available | Redeemed by 65 members
Prospecting

14-day free trial

Save up to $50

ZoomInfo centralizes your sales and marketing needs, enabling you to manage sales, leads and opportunities. Develop your growth and optimize your GTM strategy with a powerful all-in-one tool.

logo highlevel

25. HighLevel

All-in-one marketing

5.0 (4 reviews)
1 deal available | Redeemed by 160 members
Prospecting Email Marketing CRM

First month free

Save up to $297

HighLevel is an all-in-one marketing platform designed to streamline business operations by integrating various tools and functionalities, including CRM, email marketing, SMS marketing, and landing pages, aimed at digital marketing agencies.

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Hootsuite Logo

26. Hootsuite

Your social command center

4.1 (27 reviews)
1 deal available | Redeemed by 194 members
Social Media

3 months free on the Professional and Team plans

Save up to $747

Hootsuite is a comprehensive social media management platform that empowers you to streamline your social media activities, from scheduling posts and managing campaigns across multiple social networks to analyzing social media traffic and engaging with audiences.

logo semrush

27. Semrush

Be more visible in search results and increase qualified traffic

4.4 (29 reviews)
1 deal available | Redeemed by 1685 members
SEO Content Marketing

14 days free on the Pro plan + 17% off annual plans

Save up to $59

Semrush is a comprehensive tool that gives you access to all the data you need to set up your perfect web marketing strategy. From SEO competitor strategy analysis to creating content marketing that ranks, get all the information you need to optimize your online presence. Disclosure: When you purchase through links on our website/article, we may earn an affiliate commission from Semrush

logo livechat

28. LiveChat

Customer service and chat software

4.3 (20 reviews)
1 deal available | Redeemed by 199 members
Customer Support

$150 credits (Team, Business and Enterprise Plans)

Save up to $150

LiveChat gives you access to easy-to-use applications to contact your website visitors directly through a live chat window, and thus increase your chances of conversion.

logo attio

29. Attio

Elevate your CRM experience

4.6 (20 reviews)
1 deal available | Redeemed by 110 members
CRM

80% off the Pro plan for 1 year

Save up to $6,624

Attio is a versatile and dynamic CRM tool, designed to be highly customizable and adaptable to various business needs. It emphasizes the ability to create, refine, work, and report within a CRM environment tailored to specific workflows and data structures.

logo liveagent

30. LiveAgent

Customer support software

4.6 (28 reviews)
1 deal available | Redeemed by 131 members
Customer Support Call Centers

$120 credits on any plan

Save up to $120

With LiveAgent, improve your customer support by offering the ability to respond to more tickets efficiently, and in less time.Communicate with customers across all channels from a single inbox: your customer service team will love this tool.