What is MoEngage?
Pros from reviewers
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Comprehensive CRM platform: MoEngage provides a holistic view of campaign and user behavior, offering strong tech support for API integrations and various push formats. It also includes features like A/B Testing, Segments, and Controlled Group, making it a comprehensive CRM platform
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Superior customer support: The sales and customer support teams at MoEngage are extremely supportive and enthusiastic about delivering high-quality service. The metrics, data accuracy, and the wide range of notification sending options that MoEngage offers are top-notch in the industry.
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User-friendly interface: The software is easy to use with a simplified UI, specific tabs/groups tailored to individual needs, and user-friendly A/B testing. Creating campaigns is effortless, even when duplicating existing variations
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All-in-one tool: MoEngage allows handling of email newsletters, push notifications, SMS, and digital campaigns all in one place. It's a groundbreaking tool for mobile engagement, aiding in crafting user journeys for simple user retention
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Excellent customer engagement and campaign analysis: MoEngage is an excellent tool for customer engagement and campaign analysis, with capabilities for creating automated campaigns and real-time performance analysis
Cons from reviewers
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Lack of a Live-Segment feature: MoEngage does not offer a Live-Segment feature for flows, which can limit the effectiveness of targeting and segmentation
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Insufficient personalization options: MoEngage falls short in terms of personalization options, particularly for email campaigns, which can limit the effectiveness of customer engagement.
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Limited templates and static content elements: Although MoEngage offers a variety of features, it has limited templates and static content elements, which can restrict the customization of campaigns
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Limited data storage: MoEngage only stores data for up to 180 days, which can be problematic when targeting very old inactive users
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Subpar delivery rate: The delivery rate of MoEngage is not up to the mark, which can affect the reach of campaigns
50% off for the first year on MoEngage
Get 50% off for the first year on MoEngage and up to $5,994 savings with Secret.
Main features
Starting Price
Free Plan
Analyze your campaigns in detail
Boost conversions with personalized messaging
Onboard your customers efficiently
Leverage AI to predict user actions
Automate your marketing tasks
Starting Price
N/A
Free Plan
No
Analyze your campaigns in detail
Boost conversions with personalized messaging
Onboard your customers efficiently
Leverage AI to predict user actions
Automate your marketing tasks
50% off for the first year on MoEngage
Get 50% off for the first year on MoEngage and up to $5,994 savings with Secret.
How MoEngage compare to similar software?
Product
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
50% off for the first year on MoEngage
Save up to $5,994
When comparing MoEngage and CleverTap, several key differences emerge that could influence the choice of customer engagement and analytics platform for businesses.
MoEngage is renowned for its focus on providing a personalized customer experience through advanced analytics, automation, and AI-powered recommendations. It excels in enabling marketers to craft highly customized engagement strategies based on in-depth user behavior analysis. The platform's strength lies in its user-friendly interface, which simplifies the creation and management of personalized campaigns across multiple channels, including email, SMS, app notifications, and more. MoEngage is particularly beneficial for organizations looking to leverage data-driven insights to predict and shape customer journeys with a high degree of personalization.
CleverTap, in contrast, distinguishes itself with its robust segmentation and real-time engagement capabilities. It offers a comprehensive suite for analyzing user actions and...
While MoEngage and Mixpanel are both popular platforms in the realm of customer engagement and analytics, they have distinct differences that cater to various business needs. Understanding these differences is crucial when choosing the right tool for your business.
MoEngage is a customer engagement platform that excels in delivering personalized, multi-channel marketing campaigns. It provides tools for creating and managing push notifications, in-app messaging, email campaigns, and SMS marketing. The platform is designed to help businesses automate customer engagement workflows, optimize user journeys, and improve retention rates through AI-driven insights. MoEngage's strength lies in its ability to engage users across multiple touchpoints and personalize content based on user behavior and preferences. This makes it ideal for businesses focused on customer retention and lifecycle marketing.
In contrast, Mixpanel is a product analytics platform that specializes in tracking user...
There are several differences between WebEngage and MoEngage that may influence which tool you choose. First, these platforms serve different market segments. WebEngage is designed for businesses of all sizes looking to deliver personalized, omnichannel marketing campaigns. It offers a suite of tools for cross-channel automation, segmentation, and customer retention, helping marketers engage users across email, SMS, mobile push notifications, and more. In contrast, MoEngage emphasizes data-driven customer insights and predictive analytics. Its AI-powered platform specializes in helping enterprises optimize user journeys and improve engagement across digital channels.
Another key difference is their approach to campaign orchestration. WebEngage features an intuitive journey builder that lets marketers visually map out personalized customer experiences. It excels at helping businesses tailor their communications based on customer behavior and preferences, using detailed segmentation...
Who is MoEngage best for according to our reviewers?
Marketing Teams: These teams can use MoEngage to create segments and user journeys based on event triggers, measure campaign performance, and achieve their goals. However, they might find the lack of a Live-Segment feature and data storage beyond 180 days limiting
CRM Managers: They can benefit from MoEngage's analytical view of campaign and user behavior, strong tech support for API integrations, and various push formats. They might find the limited templates and static content elements restrictive
Sales and Customer Support Teams: These teams can appreciate the metrics, data accuracy, and the wide range of notification sending options that MoEngage offers. They might find the customization options limited and the notification sending process slow
Product Managers: They can use MoEngage to build workflows for push notifications and email marketing, saving time. However, they might find that the templates don't match their creations and display differently on the phone.
Digital Campaign Managers: These users can handle email newsletters, push notifications, SMS, and digital campaigns all in one place with MoEngage. However, they might find the segment creation process slow and the delivery rate subpar
50% off for the first year on MoEngage
Get 50% off for the first year on MoEngage and up to $5,994 savings with Secret.
MoEngage Reviews
4.5
MoEngage rating
4.3
Ease of use
4.6
Customer service
4.4
Value for money
4.2
Likelihood to recommend
4.3
Features
19 MoEngage Reviews
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Keith Miller
MoEngage: Scalable Solution for Growing Startups
As a startup founder, I appreciate the scalability offered by MoEngage. The software grows with us, accommodating our expanding customer base without compromising on performance or functionality
August 11, 2024
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Nicholas Johnson
MoEngage: Boosting Business Profitability through Enhanced Customer Engagement
The implementation of MoEngage was seamless and their team was incredibly supportive and understanding of our business needs. The software was user-friendly, intuitive, and customizable. It provided all the necessary tools for building customer interactions and we didn't face any specific issues. We chose MoEngage for its cost-efficiency and rich features compared to other tools. We switched to MoEngage because of its efficiency and scalability.
August 3, 2024
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Keith J
MoEngage's Funnel Analysis: A Growth Hacker's Invaluable Tool
As a growth hacker, I've found MoEngage's funnel analysis tool to be invaluable. It provides clear insights into our conversion rates and helps identify areas for improvement
July 30, 2024
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Christina S
Effortless Integration: Streamlining Customer Relationship Management with MoEngage
As a CRM manager, I appreciate how MoEngage integrates seamlessly with our existing systems. This has made it much easier for us to manage our customer relationships effectively
July 23, 2024
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Keith Smith
MoEngage's Push Notifications: A Game-Changer for E-commerce Success
As an e-commerce manager, I find MoEngage's push notification feature to be a game-changer. It has significantly improved our re-engagement rates and boosted sales
July 14, 2024
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Rose E
MoEngage Boosts Customer Engagement for Business Owner
As a business owner, I've seen a noticeable increase in customer engagement since we started using MoEngage. The software's ability to deliver personalized notifications has been instrumental in driving this improvement
July 8, 2024
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Persephone G
Top-tier Software with Unmatched Features and Services
I find the sales and customer support teams at MoEngage to be extremely supportive and enthusiastic about delivering high-quality service. The metrics, data accuracy, and the wide range of notification sending options that MoEngage offers are top-notch in the industry. Their unique Push Amplification+ feature truly distinguishes them from their competitors. However, I believe there is room for improvement in terms of customization to provide more features and speed up the notification sending process. I chose MoEngage due to its perfect blend of pricing, features, customer support quality, and service delivery. I switched to MoEngage because my previous vendor failed to deliver on the promised features and functionality.
June 29, 2024
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Ewan D
MoEngage's Segmentation Feature Enhances Campaign Effectiveness.
As a product manager, I've found MoEngage's segmentation feature to be extremely useful. It allows us to target specific user groups with tailored content, enhancing the effectiveness of our campaigns
June 22, 2024
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Bowie D
MoEngage: A Superior Solution for Marketing and Customer Engagement
In my experience, Moengage is an excellent tool for customer engagement and campaign analysis. However, it falls short in terms of personalization options. While I value its capabilities for creating automated campaigns and real-time performance analysis, I think it could benefit from providing more email personalization options.
June 15, 2024
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Abigail Williams
Your One-Stop Solution for Customer Engagement: MoEngage
My overall experience with MoEngage has been positive. I use most of its features daily and find them easy to use and accurate. The customer support is good, but it's more expensive than its competitors and I had some difficulty integrating it due to insufficient technical support. I primarily chose MoEngage for its excellent customer support.
June 9, 2024
