What is iContact?
Pros from reviewers
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User-friendly interface: iContact stands out with its intuitive and easy-to-navigate interface, making it simple for users of all experience levels to create, manage, and track email marketing campaigns effectively, reducing the learning curve and allowing for quick implementation.
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Affordable pricing plans: The platform offers a range of cost-effective pricing plans designed to accommodate businesses of different sizes, ensuring that even small businesses with limited budgets can access powerful email marketing tools without breaking the bank.
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Strong customer support: iContact prides itself on providing exceptional customer support through various channels, including phone, email, and chat, ensuring users receive timely assistance and guidance whenever they encounter issues or have questions.
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Drag-and-drop email builder: The drag-and-drop email builder simplifies the design process, allowing users to create visually appealing and engaging emails without requiring coding knowledge, saving time and resources while maintaining professional standards.
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Valuable integrations: iContact integrates seamlessly with popular third-party tools and platforms, such as Salesforce, WordPress, and social media channels, enabling users to streamline their marketing efforts and automate key processes for enhanced efficiency.
Cons from reviewers
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Reporting and analytics: While iContact offers basic reporting and analytics, some users may find the insights provided insufficient for in-depth performance tracking and optimization, requiring them to rely on external tools for comprehensive data analysis.
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Limited automation features: Compared to some of its competitors, iContact's automation capabilities may be less advanced, potentially restricting users who require complex workflows and highly personalized customer journeys, which can impact marketing effectiveness.
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Template customization: While the platform offers pre-designed templates, the customization options may be somewhat limited, potentially hindering users who seek to create highly unique and branded email designs that fully align with their brand identity.
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Contact management limitations: Managing large contact lists in iContact can sometimes be cumbersome, especially when dealing with extensive segmentation and data updates, which may lead to inefficiencies and difficulties in maintaining accurate records.
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Deliverability issues: Some users have reported experiencing occasional deliverability issues with iContact, which can impact the reach and effectiveness of their email campaigns, requiring them to implement additional measures to improve inbox placement rates.
10% off monthly and annual plans for 1 year on iContact
Get 10% off monthly and annual plans for 1 year on iContact and up to $20 savings with Secret.
Main features
Starting Price
Free Plan
Contact management
Drag-and-drop builder
Predesigned email templates
Email marketing automation
Real-time analytics
Starting Price
$9
/ month
Free Plan
No
Contact management
Drag-and-drop builder
Predesigned email templates
Email marketing automation
Real-time analytics
10% off monthly and annual plans for 1 year on iContact
Get 10% off monthly and annual plans for 1 year on iContact and up to $20 savings with Secret.
How iContact compare to similar software?
Product
Price
$9
/ month
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
Who is iContact best for according to our reviewers?
Small business owners and entrepreneurs: iContact is ideal for small business owners and entrepreneurs who need an affordable, user-friendly email marketing solution. Its intuitive interface, drag-and-drop builder, and pre-designed templates allow users with limited technical expertise to create professional-looking campaigns quickly, helping them connect with customers, promote products or services, and grow their business efficiently.
Marketing teams in small to medium-sized businesses: Marketing teams in smaller organizations can benefit greatly from iContact's features. The platform's easy-to-use tools, including the AI-powered content assistant and automation capabilities, enable these teams to create, manage, and analyze email campaigns effectively.
Companies seeking essential email marketing features: Businesses looking for a straightforward email marketing solution with core functionalities will find iContact a good fit. The platform offers essential features such as contact management, audience segmentation, and analytics without overwhelming users with unnecessary complexity.
Non-profit organizations: Non-profits with limited budgets and resources will find iContact particularly valuable. The platform's cost-effective pricing plans and user-friendly interface make it possible for these organizations to create impactful email campaigns, newsletters, and fundraising appeals.
Businesses prioritizing customer support: Companies that value strong customer support will appreciate iContact's dedicated service team. The platform offers comprehensive assistance through various channels, ensuring users can effectively utilize all features and resolve any issues quickly.
10% off monthly and annual plans for 1 year on iContact
Get 10% off monthly and annual plans for 1 year on iContact and up to $20 savings with Secret.
iContact Reviews
4.4
iContact rating
21 iContact Reviews
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Hadley D
Maximizing Potential: iContact's Instrumental Training Resources
The training resources provided by iContact have been instrumental in helping me maximize the software's potential.
August 24, 2024
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Marie
Powerful Yet User-Friendly: iContact
I appreciate the Salesforce sync feature in iContact, which is bi-directional and easy to set up. The reports are clear and easy to comprehend. I also value the customer support that provides both strategic and technical assistance. They are readily available and assign a representative to me, fostering a better working relationship. However, I find the list management feature somewhat confusing, particularly when differentiating between lists and segments. I frequently revert to Salesforce to generate a new list. I am glad to know that they are working on improvements to enhance the user experience.
August 19, 2024
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Quincy M
Time-Saving Autoresponder: Staying Connected with Customers on the Go
I've found the autoresponder feature to be a time-saver, it allows me to stay connected with my customers even when I'm busy
August 13, 2024
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Gregory S
Boosted Email Open Rates with iContact's A/B Testing Feature
I've noticed a significant increase in my email open rates since I started using iContact's A/B testing feature
August 5, 2024
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Zachary C
Effortless Email Design: The Power of Drag-and-Drop Editor
The drag-and-drop email editor has made designing professional emails a breeze for me
July 29, 2024
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Daniel E
Effortless Navigation with iContact
I consider iContact to be the ideal solution for managing my contacts and ensuring effective communication. I really enjoy using it as a comprehensive communication tool. It allows me to quickly send out emails and messages, and I can tailor the content to suit my needs. The customer service is exceptional, always responding quickly and helpfully. I'm also impressed with the range of features iContact provides, such as contact segmentation, email automation, and an analytics tool. The analytics feature is especially helpful as it enables me to track who opens my emails, and use this information to make informed decisions for future campaigns. Up to now, I have no complaints about the product. I appreciate the vendor's response and their kind words in March 2023.
July 21, 2024
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Ashley Garcia
Desired Features with Essential Support
I have been using iContact for a decade to handle the email marketing services for my clients, who vary from single to hundreds of locations. The software has grown with my needs, especially as the need for automation and integration with third-party systems has risen. The key to excellent software is support coupled with the necessary features, and I have found that in iContact. I have not come across anything I can't do with iContact. If I can't figure something out, a call to support provides the solution I need. According to a major client of mine, the API is robust and user-friendly. However, there are aspects of the software's user interface that could be enhanced, particularly the creation and management of segments. The vendor responded to my review, expressing appreciation and assuring me that my suggestions for improving the segments UI would be taken into account as they continue to develop the platform.
July 14, 2024
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Saskia M
Experiencing iContact's Dedication to Customer Satisfaction
I've been a dedicated user of iContact for several years and recently decided to take a break from my subscription. The process was quite straightforward, requiring me to get in touch with a customer service representative who then passed my information to a customer success manager. I was impressed by the level of personal attention given to my case. The representative I spoke with was about to go on vacation, but she assured me she would follow up on my request the following Monday. I appreciated her dedication to her job even during her time off. Although I was going through some financial difficulties due to health issues, she was very understanding and tried to offer me solutions to keep my account active. After a few email exchanges, she informed me that she had escalated my request for a refund to upper management or the billing team. I was pleased to see that she was taking my concerns seriously and doing her best to help me out. I've always been a loyal customer to iContact, and their handling of this situation only reinforced my trust in them. They showed me that they value their customers and are willing to go the extra mile to ensure their satisfaction. It's been over a month since I first contacted them about the cancellation, and I was surprised to see that they had charged me for an additional month. However, I'm confident that they will resolve this issue promptly. Their commitment to customer service is evident, and I'm looking forward to seeing how they handle this situation.
July 7, 2024
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Orson G
Commendable Customer Service at iContact
The customer service at iContact is commendable, they are always ready to assist with any issues
July 1, 2024
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Dennis S
Boost Your Email Marketing Success with iContact!
Using iContact has greatly benefited our entire email marketing campaign, contributing to our company's success. We've noticed a decrease in complaints and an increase in open rates. iContact provides excellent advice, making it suitable for both beginners and veterans in e-marketing. We've been able to refine our emails and gain valuable insights from them. The software is user-friendly and offers a lot of helpful advice. Their customer service is exceptional. With the help of our strategic advisor, we've achieved great success in e-marketing: reducing our complaint rate, increasing our open rates, and producing a quality product that keeps people engaged. We don't have any issues with major email service providers blocking us because our complaint rate is low. The software is easy to use and offers great customization, from creating your own emails and lists to scheduling emails in advance. There's also an option to integrate via their API and automatically upload leads in real time, which is a fantastic feature. The new iContact dashboard is also impressive.
June 22, 2024
