What is Drift?
Pros from reviewers
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Conversation Marketing: Drift redefines the use of chat software by focusing on 'conversation marketing', nurturing conversations that could lead to long-term relationships
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Real-time Customer Service: Drift's chat widget allows for real-time customer service, enabling immediate responses to customer queries and issues
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User-friendly and Fun: Drift is not only user-friendly but also enjoyable to use, which is crucial for software adoption
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AI-Powered Conversation Cloud: Drift's AI-powered Conversation Cloud simplifies the personalization of customer experiences, increasing lead conversion by delivering dialogues to the right client at the right time with the right message.
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Personalized Chatbot Experience: Drift offers a unique chatbot creation feature that enhances website visitor engagement and business KPIs by providing personalized responses to their queries
Cons from reviewers
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Complex chatbot creation: Building a strong and complex chatbot on Drift can be time-consuming and occasionally overwhelming, which may deter some users from fully utilizing this feature
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Limited access to premium features: While the core product is free with many great features, users need to upgrade to the 'fullest license' to access the 'uber cool' tools like allowing 'chat users' to directly book an appointment into the calendar of the chosen agent
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Misrepresentation of capabilities: During the sales process, some users have found that Drift's capabilities, particularly regarding integration and usability, were misrepresented, leading to disappointment and frustration
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High cost: Despite its many features and benefits, the cost of using the fully-featured version of Drift can be prohibitive for some businesses, particularly small businesses with limited budgets.
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Buggy software: Both developers and salespeople have found the software to be buggy and hard to use, which can negatively impact the user experience and potentially make salespeople appear incompetent to customers
Main features
Starting Price
Free Plan
Real-time messaging
Lead routing
In-app messaging
Meeting scheduling
AI-powered chatbots
Starting Price
N/A
Free Plan
No
Real-time messaging
Lead routing
In-app messaging
Meeting scheduling
AI-powered chatbots
How Drift compare to similar software?
Product
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Who is Drift best for according to our reviewers?
Sales Representatives: Sales reps can use Drift to respond to customer inquiries instantly, eliminating delays and discovering new opportunities through the bot feature
Small Business Owners: Despite the cost, small business owners can benefit from Drift's AI-powered Conversation Cloud to personalize customer experiences and increase lead conversion
Marketing Teams: Marketing professionals can use Drift to start and nurture conversations with potential customers, enhancing website visitor engagement and other business KPIs
Customer Service Teams: Customer service teams can use Drift to provide real-time support to customers, answering their queries instantly within the chat and improving overall customer service.
Developers: Developers can integrate Drift with other platforms like segment.io, although some users have reported bugs and issues with usability
Drift Reviews
4.7
Drift rating
4.5
Ease of use
4.5
Customer service
4.1
Value for money
4.2
Likelihood to recommend
4.3
Features
29 Drift Reviews
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Cynthia A
Insightful Analytics with Drift
I've found the analytics provided by Drift to be incredibly insightful, helping us understand our customers better
August 12, 2024
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Samuel R
A Disheartening Waste of Time
During the sales process, I asked specific questions about Drift's capabilities, particularly regarding integration and usability. Regrettably, the salesperson misrepresented these capabilities, assuring me that everything would function as I anticipated. The absence of a trial should have been a red flag. I found Drift to be costly and was swayed by their polished marketing. Despite the problems and high costs, I chose to proceed with the software and had our developers work around the issues. The support from Drift was disappointing, focusing more on upselling features that were already included in our current plan. Both our developers and salespeople found the software buggy and hard to use. The problems with Drift made our salespeople appear incompetent to our customers. Despite my attempts to cancel, Drift continued to bill us and claimed they couldn't locate my cancellation request. I chose Drift against our developers' advice due to its promised integration with segment.io. However, it was buggy and did not deliver as promised.
August 5, 2024
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Anthony
Drift's Automation Feature Streamlines Lead Generation
The automation feature in Drift has been a game-changer for our marketing team, enabling us to streamline our lead generation process
July 29, 2024
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Kimberly
Excellent Tool for Boosting Direct Bookings!
I use the free version of Drift and saw a significant number of leads in the first week itself. I now understand the importance of chat conversations in improving direct hotel bookings. I received support from two individuals, Gauri and Alison, when I needed to set up the desktop app and notifications. I plan to continue using the free version until my hotel business returns to normal after the Covid-19 lockdown.
July 21, 2024
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Donald Johnson
Drift's Live Chat Boosts Customer Service
Drift's live chat feature has significantly improved our customer service, allowing us to respond to queries in real time
July 16, 2024
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Sharon Rodriguez
Highly Effective Training Resources for Drift Software
The training resources provided by Drift have been very helpful in getting our team up to speed with the software
July 8, 2024
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Zachary S
Huge Admirer of Drift Software
I'm a big fan of Drift! I work in sales for a small software company and out of all the tools we use, Drift is by far the easiest to learn and has the most useful features. Our Drift representative is also very attentive and helpful, which is somewhat rare for a small to medium business. I recommend downloading the mobile app, using live chat to connect with prospects, using the Drift Video feature to show leads you're a real person, and integrating your current lead outreach with Drift to see when prospects are on your website.
June 29, 2024
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George D
Powerful AI-Driven Conversational Marketing Solution
In my view, Drift is a complete conversational marketing tool with exceptional AI features. However, its pricing seems unfriendly for small businesses, appearing more appropriate for medium businesses with a significant marketing budget.
June 25, 2024
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Eugene Brown
Drift Support is Top-Notch!
My company is preparing to launch Drift on our website next week. The setup process has been incredibly easy, largely due to the excellent assistance from our Customer Success Manager, John R. He has been extremely helpful, providing video instructions, personal consultation meetings, and prompt responses to my email inquiries. All the resources he has provided are straightforward and comprehensive, demonstrating the platform's intuitive and user-friendly nature during setup. I am eagerly anticipating the launch of Drift on our site, thanks to the fantastic support we've received from John and the entire Drift team!
June 17, 2024
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Esme M
Potent Yet Costly: Drift
In my view, Drift is the best software for its purpose. It's easy to set up and use, and the results are quick and measurable. However, to fully enjoy its features, you need a significant budget as it's quite costly. I chose Drift for its capabilities and the reputable brands that use it. I received a response from the vendor, Julie Hogan, who thanked me for my feedback and offered further help.
June 8, 2024
