Twilio is a cloud-based software platform that simplifies business communication across various channels. It provides unified data and communication solutions for different business sectors including marketing, sales, and customer service. Twilio enables seamless interaction with customers, enhancing the overall customer experience. Its key features include messaging, voice, and video communication capabilities. The platform is designed to be flexible and scalable, catering to businesses of all sizes.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Twilio?
  • 04How Twilio compare to similar software?
  • 05Who is Twilio best for according to our reviewers?
  • 06Twilio Reviews

What is Twilio?

Twilio is a platform that enhances customer and prospect engagement with your brand throughout the customer journey. It allows you to personalize your communications across all channels (email, SMS, Whatsapp, Messenger, video, calls, etc.) and maintain brand consistency. Twilio's three main components are marketing, operations, and customer service. In marketing, it boosts the effectiveness of your acquisition campaigns by personalizing communications at each stage. For operations, Twilio improves team coordination through simplified communication and real-time notifications. In customer service, it enhances customer satisfaction by sending appropriate messages at the right times using automation and AI, and provides more information and context to employees for their interactions with customers.

Pros from reviewers

  • User-friendly and intuitive APIs: Twilio's APIs are well-documented and easy to use, enabling the addition of voice, video, and messaging capabilities to applications with just a few lines of code

  • Outstanding customer service: Despite some negative experiences, many users have praised Twilio's customer service as being excellent and responsive

  • Versatile and suitable for any business size: Twilio is adaptable and can be used by businesses of all sizes, making it a flexible solution for different needs

  • Comprehensive features: Twilio offers a wide range of features including automated systems, call recording and transcription, and call center setup, providing a one-stop solution for all communication needs

  • Reliable and packed with enterprise-grade features: Twilio is known for its reliability and offers a multitude of functions and capabilities, including voice calls, text messages, voicemail service, and call recording.

Cons from reviewers

  • High cost for advanced features: While Twilio's basic features are affordable, some of the more advanced features and add-ons can get pricey for high-usage applications

  • Poor customer service: Some users have reported poor customer service experiences, including difficulty reaching a live representative and issues with billing

  • Overwhelming abundance of features: While Twilio offers a multitude of features, this can be overwhelming for users who may not know exactly what they need or where to start

  • Lengthy setup process: Transferring numbers from another provider to Twilio can involve a lengthy setup process and numerous customer service calls

  • Steep learning curve: Fully utilizing Twilio's products can be challenging due to its steep learning curve, and may require hiring an expert or having programming knowledge.

Main features

Starting Price

N/A

Free Plan

No

Emailing

Calls

SMS, Whatsapp & Chats

IoT

SimpleTexting and Twilio are both popular platforms for SMS marketing and communication, but they differ significantly in terms of features, user experience, and target audiences. Understanding these differences can help guide your decision on which platform is the best fit for your needs.


One of the main distinctions between the two platforms lies in their focus and usability. SimpleTexting is built specifically for businesses looking to manage SMS marketing campaigns with minimal technical setup. It offers a user-friendly interface with features tailored to marketers, such as keyword campaigns, mass texting, and scheduling messages. SimpleTexting also includes list management tools, built-in templates, and dedicated customer support, making it ideal for small to medium-sized businesses that prioritize ease of use and dedicated marketing functions.


On the other hand, Twilio is a developer-focused platform that offers more than just SMS marketing. Twilio provides a highly customizable...

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Both Twilio and Aircall are well-established cloud communication platforms offering tools designed to enhance customer communication and streamline business workflows. They share several core functionalities, such as call management, routing, and integration with CRM systems. However, the main difference lies in their flexibility, customization, and target audiences.


Twilio is an API-first platform that provides developers with the flexibility to build custom communication solutions, including voice, SMS, video, and email, across various channels. It’s an excellent choice for businesses that need complete control over their communication infrastructure and want to create highly tailored experiences. Twilio’s vast array of APIs allows for deep customization, making it a favorite among tech-savvy teams looking for a modular approach to communications.


Aircall, by contrast, offers an out-of-the-box VoIP solution designed primarily for teams needing a streamlined call center or phone...

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AWS (Amazon Web Services) and Twilio are versatile cloud platforms offering unique approaches to enhancing communication, scalability, and operational efficiency. As you navigate the decision-making process, understanding these differences can help guide you toward the most suitable platform for your business needs.


AWS is a comprehensive cloud service provider known for its wide array of cloud computing, storage, and database solutions. It's designed to cater to various industries, from startups to large enterprises, offering unparalleled scalability and reliability. AWS excels in providing a robust infrastructure that supports machine learning, analytics, IoT, and more. Its extensive services include EC2 for computing power, S3 for storage, and RDS for database management, making it ideal for businesses that need a versatile, all-encompassing cloud environment. AWS is also popular for its advanced security features, compliance certifications, and global network of data centers.


...

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Who is Twilio best for according to our reviewers?

  • Managers: Twilio can help managers oversee, manage, and monitor workflow, resolve issues between employees and customers, and track performance

  • Developers: With Twilio's well-documented and intuitive APIs, developers can easily add voice, video, and messaging capabilities to applications, although some advanced features can get pricey for high-usage applications

  • Marketing Teams: These users can leverage Twilio's features to deploy a complete Marketing Center, including phone automation with payment systems, call recording for training, and conferences

  • NoCode Builders: These users can create multiple workflows that trigger operations on their Twilio accounts, such as sending out mass or transactional SMS to customers, although maximizing Twilio's potential may require some expertise.

  • Small Business Owners: They can use Twilio to manage all inbound calls for their websites, set up an option tree for customer troubleshooting, and embed a chat option on their website

  • Twilio Reviews

    3.9

    Twilio rating

    4.0

    Ease of use

    4.0

    Customer service

    4.3

    Value for money

    4.3

    Likelihood to recommend

    4.6

    Features

    29 Twilio Reviews

    3.9 (29 reviews)
    Leave a review
    • Carol J

      Highly Recommended: Twilio's Powerful Tool Enhances Communication Capabilities

      Overall, I can't recommend Twilio enough. It's a powerful tool that has significantly improved our communication capabilities.

      October 22, 2024

    • Anna A

      Saving Money and Ensuring Security with Twilio

      I just saved over $3 because my account was put on hold due to insufficient funds. I find Twilio's services incredibly secure and their customer support always accessible. I strongly recommend using this website to ensure the safety of your company and customers.

      October 14, 2024

    • Frank Jones

      Exceptional Support: Twilio's Top-Notch Team

      The support team at Twilio is top-notch. They are responsive, knowledgeable, and always willing to help

      October 6, 2024

    • Amanda Smith

      Twilio: A Versatile Platform for Diverse Services

      I am absolutely thrilled with Twilio, a versatile software company that brilliantly serves as a platform for accident recovery, home repair, and insurance services. They host a multitude of diverse users, which is commendable and calls for appreciation. Their commitment to providing a platform for such a wide range of services is truly impressive!

      September 28, 2024

    • Wren S

      Twilio: A Powerful Tool for SMS Marketing and Transactional Messaging

      Twilio plays a vital role in my business, helping me send transactional SMS messages to my users and market to specific user segments. I am overall pleased with Twilio's performance and its easy integration with various third-party services. With a simple Zap in Zapier, I can create multiple workflows that trigger operations on my Twilio accounts, such as sending out mass or transactional SMS to customers. Twilio's worldwide deliverability is exceptional, ensuring it can reach recipients no matter where they are. However, fully utilizing Twilio's products can be challenging due to its steep learning curve. While its simple API and Zapier cover a lot, using "Programmable Communications" requires some expertise. As a NoCode builder, I had to hire an expert to help me maximize Twilio's potential. I chose Twilio because it was much easier to integrate with my existing stack of Bubble, Zapier, and Airtable.

      September 22, 2024

    • Adam W

      Twilio: A Versatile Solution for Seamless Communication

      The versatility of Twilio is impressive. We use it for everything from SMS notifications to voice calls, and it handles all tasks with ease

      September 14, 2024

    • Diana Johnson

      Twilio: A Testimony to Robust Security and Business Growth

      I've been a loyal user of Twilio for over three years now and have multiple accounts with them. My journey with them has been quite an adventure! Surprisingly, they once suspended my account due to what they perceived as suspicious activity. It was a clear demonstration of their robust security measures, which I appreciate, given that I run a legitimate business working with oral surgeons. Their proactive approach to security, although it caused a minor disruption, reassured me that they are always on the lookout for any potential threats. Additionally, the SPAM calls I've received have been a testament to their extensive reach and popularity. This experience has been a learning curve for me and has led me to consider consulting with my attorney to better understand the legal aspects of running my business. This has been an unexpected but valuable investment. I've had to spend thousands of dollars, but I see it as an investment in my business's security and growth. I wholeheartedly recommend Twilio for their stringent security measures and their commitment to maintaining a safe environment for their users. It's been a rollercoaster ride, but one that's worth every penny!

      September 9, 2024

    • Roger A

      Unlocking Efficiency with Twilio in Egypt: A Game-Changer in Communication and Workflow Management

      I have found great value in using the Twilio application. It has offered me a multitude of functions and capabilities that have significantly assisted me in my work. The app has enabled me to oversee, manage, and monitor my workflow, playing a crucial role in resolving issues between employees and customers. I have particularly appreciated the ability to make voice calls and send text messages through the app, which has been very useful in my company's operations. The application has become an essential tool in my daily life and work, aiding me in communicating with customers, suppliers, and employees, tracking their performance, and understanding customer needs. It also provides a voicemail service, call recording, and many other features. The interface is straightforward, simple, and practical, and can be used by all groups in a smooth and uncomplicated manner. It even remains functional when the internet is down or the network is weak. However, I feel the application lacks support for the Arabic language, which has caused issues for some customers. I hope this will be addressed in the future.

      August 31, 2024

    • Keith

      Transparent and Fair Pricing: Twilio's Cost-Effective Solution

      Twilio's pricing structure is transparent and fair. We only pay for what we use, which has helped us keep costs down

      August 27, 2024

    • Jessica Martinez

      Twilio's Remarkable Global Reach: A Personal Experience

      I am absolutely amazed by the extensive reach of this company, Twilio! Over the past few weeks, I've been receiving hundreds of phone calls, all powered by Twilio. It's fascinating to see how every number I've checked originates from various towns and cities, all thanks to Twilio's impressive network. I am extremely impressed by this and believe that those responsible for such a wide-reaching system should be highly commended. Their ability to connect people from all over is truly remarkable!

      August 20, 2024

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