What is Sprout Social?
Pros from reviewers
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Comprehensive social media management and analytics: Sprout Social offers a robust suite of tools for managing and analyzing social media accounts, making it a top choice compared to other platforms
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Comprehensive reporting: The platform offers detailed reporting for each social media platform, providing deeper insights into the performance of accounts and posts.
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Exceptional customer support: Users have reported positive experiences with Sprout Social's customer service team, which is always ready to assist in maximizing the platform's features
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Advanced planning and scheduling features: Sprout Social provides a clear view of upcoming posts and the ability to schedule posts for specific days and times, simplifying the planning process and ensuring no gaps in content
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Automation capabilities: The software allows for the creation of numerous automation campaigns, reducing the need for manual intervention and increasing efficiency
Cons from reviewers
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High cost: Sprout Social is considered more expensive compared to other platforms offering similar services
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Difficult cancellation process: The platform does not allow in-platform cancellation. Users have to email to request cancellation, and the company asks for a reason before taking any action
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Limited LinkedIn functionality: Users have reported issues with tagging names on LinkedIn posts, which requires additional manual work
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Slow customer service: Some users have reported that the customer service is slow and often takes time to understand the issue, suggesting a need for better training
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Misleading follower growth: Some users have reported that the platform pushed them to follow more accounts, but the follower return was significantly lower than promised.
1 month free on all plans on Sprout Social
Get 1 month free on all plans on Sprout Social and up to $348 savings with Secret.
Main features
Starting Price
Free Plan
Smart listening
Collaborative content planning
Audience segmentation
Automated reporting
Crisis management tools
Starting Price
$249
/ month
Free Plan
No
Smart listening
Collaborative content planning
Audience segmentation
Automated reporting
Crisis management tools
1 month free on all plans on Sprout Social
Get 1 month free on all plans on Sprout Social and up to $348 savings with Secret.
How Sprout Social compare to similar software?
Product
Price
$249
/ month
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
While both Mention and Sprout Social are robust social media management tools, they are designed to serve slightly different purposes, catering to distinct aspects of social media strategy.
Mention positions itself primarily as a social listening and brand monitoring platform. Its core strength lies in tracking brand mentions across the web and social media in real time. This capability allows businesses to stay informed about public sentiment, competitor activity, and trends in their industry. Mention’s detailed insights and audience analysis features make it especially valuable for brands looking to prioritize reputation management and market research.
In comparison, Sprout Social focuses on providing a comprehensive set of tools for social media management, including publishing, engagement, analytics, and collaboration. It enables users to schedule posts across multiple platforms, track campaign performance, and respond to customer inquiries—all from a centralized dashboard. Sprout...
Sprout Social
Grow, engage, thrive
Mention
Monitor, analyze, and engage to elevate your brand’s digital presence
Who is Sprout Social best for according to our reviewers?
Customer Support Teams: Sprout Social's Smart Inbox feature, which allows for viewing and responding to all comments, tags, and direct messages across multiple social media sites, can be a time-saving tool for customer support teams.
Social Media Managers: These professionals can benefit from Sprout Social's comprehensive analytics and automation features, which allow for efficient management of social media accounts and campaigns without requiring additional manpower
Content Creators: The software's publishing feature, which allows for scheduling posts for specific days and times, and its unique settings for each platform can be beneficial for content creators
Small Businesses: Despite some negative reviews regarding pricing and customer service, small businesses may still find value in Sprout Social's ability to schedule posts, provide analytics, and manage multiple social media accounts from a unified dashboard
Marketing Teams: Sprout Social provides a platform for planning and managing social media calendars, identifying trends for future planning, and offering comprehensive reporting for each platform, making it a valuable tool for marketing teams
1 month free on all plans on Sprout Social
Get 1 month free on all plans on Sprout Social and up to $348 savings with Secret.
Sprout Social Reviews
4.0
Sprout Social rating
4.4
Ease of use
4.3
Customer service
4.0
Value for money
4.1
Likelihood to recommend
4.2
Features
24 Sprout Social Reviews
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Jacob Smith
Sprout Social: Impressive Capabilities
I've been using Sprout Social for a few months now and I'm thoroughly impressed with its capabilities
April 28, 2024
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Janice Martinez
Annual Subscription Delight with Sprout Social
I was pleasantly surprised to discover that Sprout Social offers an annual subscription plan! It's a fantastic commitment to their service and it's great knowing that I have a whole year of access for $168. It's like getting a premium service without worrying about monthly payments. I'm all in!
April 20, 2024
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Gloria M
Simplifies Your Social Media Management!
My experience with Sprout Social has been outstanding so far. They have an incredible support team that assists me in maximizing all the features of the platform. I strongly recommend Sprout Social for teams that struggle with planning and managing their social accounts. The platform can also aid in identifying trends for future planning. We purchased this software to easily plan and manage our organic social media calendar. It has the capability to integrate with paid ads, but we don't utilize it for that purpose. I value the ability to view a calendar of upcoming posts to spot any gaps. Sprout Social offers comprehensive reporting for each platform, providing me with deeper insights into the performance of our accounts and posts. It's been a lifesaver, as I used to forget to post, and this has greatly simplified planning. The platform is somewhat pricey, particularly when adding more licenses, and it doesn't allow for custom reports. However, the existing reports are thorough, so we haven't needed custom ones yet. I chose Sprout Social over Hoot.
April 15, 2024
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Quincy S
Expanding Social Media Presence with Sprout Social: A Week-long Trial Experience
I had the opportunity to trial Sprout Social for an entire week. Initially, I was following around 586 accounts, but with Sprout's assistance, I was able to double that number to around 11 accounts in just a week. It was an impressive increase! I also gained 6 new followers, which was a nice bonus. While I was hoping to unfollow some accounts, I found that the process wasn't reversible within the platform. However, this turned out to be a great opportunity for me to manually review my following list, which I hadn't done in a while. In addition to Sprout, I also use an app called Combin, which has a handy feature that shows who isn't following back. It's a great time-saver! Sprout had projected a 2% follower return, and while I didn't quite hit that mark, I did see some growth. I was a bit hesitant to try Sprout Social at first, but I'm glad I did. It pushed me to expand my social media presence and gave me a chance to review my follower list. It was a learning experience and I'm excited to see how I can further optimize my social media strategy.
April 13, 2024
