What is Mailchimp?
Pros from reviewers
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Ease of use: Mailchimp's user-friendly interface and intuitive design make it easy for users to navigate and utilize its features
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Advanced features: The platform offers advanced features like custom metrics and design features, as well as the ability to monitor user activity in emails
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Customizable templates: Mailchimp provides a variety of templates that can be edited and customized for different needs, such as surveys and email campaigns
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Marketing automation: The software offers robust tools for campaign editing and automation, improving efficiency and productivity in marketing projects
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Cost-effective: Despite some concerns about subscription costs, many users find Mailchimp to be competitively priced and a good value for the features it offers, particularly for larger companies heavily dependent on campaigns and marketing.
Cons from reviewers
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Issues with email templates and contact list management: Users have reported difficulties in modifying email templates to suit their needs, often leading to designing from scratch or making significant changes, and managing the contact list can be cumbersome.
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Incomplete features: Some of Mailchimp's newer features, like forms, seem incomplete and are only suitable for basic tasks, limiting their usefulness for more complex requirements
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Subpar customer service: Mailchimp's customer service is often criticized for being less than satisfactory and is only accessible to paying customers, which can be a significant drawback for users needing assistance
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High subscription cost for smaller companies: While Mailchimp offers robust features and tools, its subscription cost may be a concern for smaller companies, especially considering the availability of free products in the market
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Difficulties with individual contact management: The search and edit functions for individual contacts are not user-friendly, making it challenging to manage contacts within each audience
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
Main features
Starting Price
Free Plan
Continuously optimize your strategy
Design impactful emails
Connect all your tools
A/B testing
E-commerce integration
Starting Price
$69
/ month
Free Plan
Yes
Continuously optimize your strategy
Design impactful emails
Connect all your tools
A/B testing
E-commerce integration
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
How Mailchimp compare to similar software?
Product
Price
$69
/ month
Free plan
Yes
Main features
Pros
Cons
Alternatives
Deal
50% off the Standard plan for 6 months on Mailchimp
Save up to $1,870
Several differences between ConvertKit and Mailchimp may help you decide which tool is for you. Firstly, the two products target different audiences. ConvertKit is specifically designed for creators including authors, bloggers, coaches, and podcasters. It offers tools to help creators grow their audience and monetize their offerings, like email marketing, newsletters, and a simple landing page builder. Mailchimp is marketed towards a broader audience of small to medium businesses across various industries, including e-commerce. Marketers with all levels of experience can use it and it’s especially accessible to those with limited email marketing experience.
Another crucial difference between Convertkit and Mailchimp is their approach to email creation. ConvertKit’s email designer was, up until recently, plain text only, requiring basic HTML knowledge. ConvertKit’s new visual editor uses content blocks to let you create 3-column layouts, add rich media content, and insert HTML...
Mailchimp
Email and Marketing Automation
50% off the Standard plan for 6 months on Mailchimp
Save up to $1,870
Kit (ex. ConvertKit)
Elevate your email marketing game
Brevo and Mailchimp are two robust email marketing tools that help businesses of all sizes manage email campaigns. However, one of their main differences is the features they offer beyond email marketing. Brevo provides a marketing platform for email, SMS, and WhatsApp campaigns. It also has a free CRM with all its plans for identifying, tracking, and managing leads. In addition, it offers personalized chat tools to connect with customers and transactional emails. You can subscribe to these products separately to create your own digital marketing platform stack.
Mailchimp is primarily an email marketing platform. Its email marketing plans offer additional digital marketing channels and tools including SMS marketing, social media, posts, ads, surveys, landing pages, and a website builder. Mailchimp’s popular landing page builder is also available with all its plans. Compared to Mailchimp, Brevo’s landing page builder is only available with its more expensive subscriptions....
Mailchimp
Email and Marketing Automation
50% off the Standard plan for 6 months on Mailchimp
Save up to $1,870
Brevo (ex. Sendinblue)
Centralize marketing and sales tools to increase your growth
75% off the annual Business Plan on Brevo (ex. Sendinblue)
Save up to $5,661
Freshmarketer and Mailchimp are both robust marketing platforms, but they cater to different needs and offer distinct features that set them apart. Understanding these differences is crucial when deciding which tool is best for your business.
Freshmarketer is a comprehensive marketing automation platform that integrates deeply with CRM systems, making it an ideal choice for businesses looking to create highly personalized marketing campaigns. It offers advanced features like multichannel automation, customer journey mapping, and detailed analytics, which allow businesses to streamline their marketing efforts across email, social media, and other channels. Freshmarketer is particularly well-suited for companies that prioritize personalization and want to leverage data-driven insights to enhance customer engagement.
Mailchimp, on the other hand, is primarily known for its user-friendly email marketing capabilities. While it has expanded its offerings to include additional marketing...
Mailchimp
Email and Marketing Automation
50% off the Standard plan for 6 months on Mailchimp
Save up to $1,870
Freshmarketer
All-In-One Conversion Optimization Suite
Who is Mailchimp best for according to our reviewers?
Freelancers: Freelancers can use Mailchimp for their clients' email marketing needs. It's user-friendly, competitively priced, and stays current with market trends. It also offers a broad feature set, including the ability to monitor user activity in emails
High Volume Email Marketers: For businesses with a high volume of email activity, Mailchimp simplifies the process of setting up campaigns, reporting on them, and syncing this data with other tools. It offers ready-made templates for various types of emails, making it an excellent tool for managing email campaigns.
Marketing Professionals: Mailchimp is an excellent tool for marketing professionals due to its advanced features such as custom metrics, design features, and various templates. It also offers numerous integrations, simplifying the connection of CRM and other tools
Large Companies: Larger companies that rely heavily on marketing campaigns can benefit from Mailchimp's robust tools for campaign editing and its marketing automation feature. It allows multiple users to make changes and comments, enhancing collaboration within the team
Small Businesses: Mailchimp is suitable for small businesses due to its user-friendly interface and affordable pricing. It provides a range of features that are easy to use and understand, making it ideal for businesses with limited resources or experience in email marketing
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
Mailchimp Reviews
4.2
Mailchimp rating
25 Mailchimp Reviews
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Marie B
Understanding Mailchimp's Contact Limit and Billing Process: A Personal Experience
I recently had the opportunity to interact with the Mailchimp sales team to gain a better understanding of how their contact limit works. They were incredibly helpful and assured me that as long as I kept my contact number under the plan limit by the billing date, I wouldn't be charged for additional contact blocks. I was thrilled to find out that I could import contacts without worrying about sending out any emails immediately. I was so excited that I ended up exceeding my contact limit for a few hours. To my surprise, I found a charge of $18 for 3 contact blocks when I returned to my computer. It was a valuable lesson learned about the importance of keeping track of my contact limit. I appreciate Mailchimp's transparency in their billing process. It's a great reminder to stay within my plan's limit and I'm looking forward to continuing to use their services.
July 15, 2024
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Patrick S
Superb User-Friendly Autoresponder: Mailchimp
In my view, Mailchimp is an excellent autoresponder that stays current and competitively priced. It's incredibly user-friendly, and I've set it up for numerous clients. It's the most user-friendly platform I've come across, and it consistently updates to remain relevant in the market. Mailchimp's introduction of 'Journeys' was a clever move, positioning them more in line with competitors like Keap. However, their customer service is subpar and only accessible to paying customers. I opted for Mailchimp because it was more affordable and seemed more user-friendly. I switched to Mailchimp because it provides more options and is more user-friendly.
July 6, 2024
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Faye G
Mailchimp's Flexible Design: Easy and Code-Free Email Creation
I appreciate the flexibility Mailchimp offers in terms of design. The drag-and-drop feature makes it easy to create visually appealing emails without any coding knowledge
July 1, 2024
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Jessica Jones
Reasonable Pricing and Extensive Features: A Worthwhile Investment for Email Marketing
The pricing structure of Mailchimp is quite reasonable considering the extensive features it offers. It's definitely a worthwhile investment for any business looking to enhance their email marketing efforts.
June 23, 2024
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Eulalia
Regularly Leveraging Mailchimp: A Reliable Tool for Customer Engagement
I've been effectively using Mailchimp for several years to connect with my customers. It's quite simple to handle contacts within each audience and divide them into groups for campaigns. However, I don't particularly like the search and edit functions for individual contacts. I moved to Mailchimp because it offered more features that I required at the time, though I'm uncertain about how it stacks up now.
June 16, 2024
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Michael R
Effortless Onboarding for New Users on Mailchimp
I found Mailchimp very user-friendly, especially for new users like myself, with clear onboarding steps. Setting up accounts for various email marketing campaigns was hassle-free. However, the quotas and pricing aspects of Mailchimp can be a bit tricky.
June 10, 2024
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Kimberly Rodriguez
Exploring and Recommending Mailchimp: A User's Experience
I've invested a lot of time exploring the many features of this dynamic service. The customer service is always on hand, often guiding me through the process and consistently following up as promised. I've navigated through a few technical challenges, particularly with automation and landing page creation, but it's all part of the learning curve. I've upgraded to a paid account and I would recommend Mailchimp to everyone. If you're considering using Mailchimp, I'd say go for it!
June 1, 2024
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Elizabeth Brown
Mailchimp: The Perfect Conductor for Business Growth
Thanks to Mailchimp, my company's productivity has greatly improved and its messaging automation is superb. However, I feel the software's ergonomics could be better.
May 25, 2024
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Betty
Convenient Campaign Management: Mailchimp's Mobile App Review
The mobile app of Mailchimp is a great addition. It allows me to manage my campaigns on the go, which is incredibly convenient
May 18, 2024
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Russell Brown
Streamlining Workflow with A/B Testing
its user-friendly interface and robust features have significantly streamlined my workflow. The A/B testing feature, in particular, has been instrumental in optimizing my email content for better engagement
May 14, 2024
