What is Amplitude?
Pros from reviewers
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Comprehensive data analysis: Amplitude allows for deep exploration of required data and assessment of both product and marketing metrics, providing a thorough overview of all business needs
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Easy to identify conversion issues: Amplitude helps in identifying where conversion issues are occurring, pinpointing which stages of the funnel are effective and what actions users are taking
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Cost-effective: Amplitude is a cost-effective analytics tool with a decent set of features. It's free to use and offers a customizable dashboard
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Compatibility with other platforms: Amplitude is compatible with other platforms such as Rudderstack and Braze, providing a superior product and excellent support, in addition to better integrations
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Extensive data visualization capabilities: Amplitude provides fast data visualization and offers various options for different use-cases like engagement, monetization, and retention. It is simpler to use and provides a broader and deeper range of options.
Cons from reviewers
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Complex event tracking: Setting up tracking events in Amplitude can be challenging, requiring a steep learning curve and potentially leading to difficulties in data collection and analysis
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Slow page load speed: Amplitude's page load speed could be improved, as slow speeds can hinder the efficiency of data analysis and report creation
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Limitation in join functionalities: Amplitude has a limitation in join functionalities for grouping multiple events, which can restrict the depth and flexibility of data analysis.
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Limited accessibility to user profiles: Although Amplitude has user profiles similar to Mixpanel, they are harder to access due to the absence of a searchable list, making it more difficult to analyze individual user behavior
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Issues with UTM tagging: Occasionally, Amplitude users may encounter problems with UTM tagging, which can affect the accuracy and reliability of data tracking
25% off the Growth plan for 1 year on Amplitude
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Main features
Starting Price
Free Plan
Funnel analysis
Personalized recommendations
Data Management
A/B Testing
User analytics and insights
Starting Price
N/A
Free Plan
No
Funnel analysis
Personalized recommendations
Data Management
A/B Testing
User analytics and insights
25% off the Growth plan for 1 year on Amplitude
Get 25% off the Growth plan for 1 year on Amplitude and up to $183 savings with Secret.
How Amplitude compare to similar software?
Product
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
25% off the Growth plan for 1 year on Amplitude
Save up to $183
Segment and Amplitude are two prominent platforms in the data analytics space, catering to businesses seeking to optimize their customer data management and product analytics. Both tools offer powerful features, but they serve distinct purposes, which can influence your decision depending on your business needs.
The primary difference between Segment and Amplitude lies in their core functionalities. Segment is a customer data platform (CDP) designed to collect, unify, and distribute data across various systems. Its strength lies in its ability to act as a central hub for customer data, providing businesses with a single source of truth. Segment excels in data integration, offering over 300 pre-built integrations that make it easy to connect different tools, such as CRMs, analytics platforms, and marketing automation systems. This makes Segment ideal for companies that need to manage large volumes of customer data and ensure that data flows seamlessly between systems.
On the other...
Mixpanel and Amplitude are both prominent players in the realm of product analytics, each with its own strengths and differences to consider when choosing the right platform for your analytics needs.
One significant difference between Mixpanel and Amplitude is their approach to user analytics. Mixpanel is renowned for its event-driven analytics, focusing on tracking specific user interactions within your product. This means you can dive deep into understanding how users engage with individual features and events. Mixpanel excels in providing detailed insights into user behavior, making it a preferred choice for companies that want to closely monitor and optimize specific user actions.
On the other hand, Amplitude takes a more comprehensive approach to user analytics. It emphasizes user behavior analysis and offers a holistic view of user journeys and product usage. Amplitude's strength lies in its ability to segment users, create behavioral cohorts, and perform robust retention...
Hotjar and Amplitude are both powerful analytics tools, but they serve different purposes and cater to different needs in the realm of user behavior analysis. Understanding their key differences can help you decide which tool is best suited for your business.
Hotjar is designed to provide qualitative insights into user behavior, focusing on how users interact with your website or application. It offers features like heatmaps, session recordings, and feedback polls, which allow you to visualize user interactions and gather direct user feedback. Hotjar is particularly useful for understanding the why behind user behavior—why users click certain elements, why they abandon pages, or why they may be frustrated with a particular feature. Its simplicity and intuitive interface make it accessible for teams that want quick, actionable insights without the need for deep technical expertise.
Amplitude, on the other hand, is a more robust and feature-rich analytics platform that excels in...
Who is Amplitude best for according to our reviewers?
Data Visualization Enthusiasts: These users value Amplitude's data visualization capabilities and its compatibility with other platforms. They appreciate the tool's funnels and the ability to create custom dashboards, despite some issues with page load speed and report creation
Startups and Small Businesses: These users, such as the company BrainTesting, use Amplitude to understand user behavior and conversion issues on their platforms. They appreciate the value provided by the free product and the ease of organization within the tool
Event Definers and Analyzers: These users find Amplitude to be an ideal tool for defining and analyzing events. They appreciate the tool's high performance and excellent customer service, despite some challenges with the simplicity of building analysis and maintaining cleanliness in the tool.
User Experience Analysts: These users use Amplitude to understand how users interact with their apps, enabling them to make vital business decisions based on these insights. They appreciate the tool's simplicity and power, as well as its ability to generate impressive charts and graphs
Product and Marketing Analysts: These users utilize Amplitude to deeply explore required data and assess both product and marketing metrics. They appreciate the tool's advanced features and ability to provide a thorough overview of their needs
25% off the Growth plan for 1 year on Amplitude
Get 25% off the Growth plan for 1 year on Amplitude and up to $183 savings with Secret.
Amplitude Reviews
4.4
Amplitude rating
4.0
Ease of use
4.5
Customer service
4.3
Value for money
4.3
Likelihood to recommend
4.5
Features
24 Amplitude Reviews
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Alice E
Seamless Integration and Enhanced Workflow: A Review
it easily connected with our existing tech stack, enhancing our overall workflow. The retention analysis feature was particularly useful
September 16, 2024
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Lawrence C
Effortless Collaboration and Scalability: A Review
my team could share insights and work together on projects seamlessly. I appreciated the software's scalability
September 10, 2024
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Sandra M
Amplitude: Seamless Scalability and Stellar Support
as our business grew, Amplitude was able to handle the increasing volume of data without any issues. The customer support team was very responsive and helpful
September 2, 2024
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Alden S
Top-tier Product Analytics, Yet High-Priced
I find Amplitude to be an ideal tool for defining and analyzing events. The types of analysis that our product teams value would be costly to construct from scratch. It's a high-performing tool with excellent customer service. Despite its theoretical ease of building analysis, it's also simple to make errors or misinterpret results due to its simplicity. The team in charge of the events and properties must maintain cleanliness in the tool to prevent stakeholders from creating misleading self-serve reports.
August 27, 2024
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Dennis D
Excellent for Product Analytics
I find Amplitude incredibly impressive. It provides fast data visualization and an extremely easy setup. It offers various options for different use-cases like engagement, monetization, and retention. However, it has a limitation in "join" functionalities for grouping multiple events. I chose Amplitude for its extensive data visualization capabilities. I switched from MixPanel to Amplitude because it was simpler to use and provided a broader and deeper range of options that MixPanel didn't offer.
August 19, 2024
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James M
Top-tier Mobile App Analytics Tool - Simple Deployment, Exceptional Power
The tool has allowed me to accurately comprehend how users interact with the app, enabling me to make vital business decisions based on these insights. It's incredibly simple to implement yet extremely powerful - I can easily monitor any aspect of my user's experience within the app. I can also utilize the web frontend to generate impressive charts and graphs that give me a comprehensive understanding of the user's experience. The only drawback I've noticed is that user properties are only updated when an event is activated; I would prefer if these could be updated independently. I selected Amplitude because it's simpler to integrate, the interface is much more straightforward, and it allows for more flexible queries. It's perfect!
August 11, 2024
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Jean S
Amplitude: Essential Tool for Marketers and Product Managers
I am generally pleased with Amplitude, but I wish it was quicker. I value its funnels and data visualization capabilities, and its compatibility with other platforms such as Rudderstack and Braze. However, the page load speed could be better and the report creation process is quite tedious. I opted for Amplitude because it provides a superior product and excellent support, in addition to better integrations.
August 3, 2024
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John
Transformative Journey with Amplitude: A Personal Experience
I am absolutely thrilled to share my experience with the software Amplitude! It has been a rollercoaster ride that has completely transformed my financial situation. I remember reading a review by 'Nadia.b' six months ago, and I can't help but feel a sense of camaraderie as our experiences are so similar. It's amazing to see how many of us have been on this journey, myself included, and have invested so much into it - over £5,! I am serious, this company and its software have been a game-changer. I propose we create a chat/forum for all of us to share our experiences and learn from each other. I'll leave my number below. This journey has been filled with ups and downs, but it's all part of the process. It's been a learning curve that has taught me so much about myself and the world of finance. This company has been a catalyst for immense personal growth, resilience, and perseverance. It's time we celebrate our journey and look forward to the future. I can't wait to see where this takes us next! My number for anyone else on this exciting journey: 7413765456.
July 27, 2024
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Bryan Martinez
Revolutionizing User Engagement with Segmentation Software
I was able to monitor user engagement and quickly make necessary adjustments. The software's segmentation feature was a game-changer
July 20, 2024
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Susan Rodriguez
Free Plan, Limited Features: A Look at Amplitude
I find Amplitude to be a cost-effective analytics tool with a decent set of features. It's free to use and offers a customizable dashboard. It has user profiles similar to Mixpanel, but they are harder to access due to the absence of a searchable list. It also provides a real-time stream of events. However, it falls short compared to other tools like Mixpanel in terms of features. It lacks an iOS app and an API to access analytics data. There's also no prebuilt dashboard like Flurry for a general overview, forcing me to create my own dashboards/charts. For my next project, I'm considering using Flurry for free analytics. If you're looking for a more advanced tool, Mixpanel might be the best option, although it's quite expensive.
July 15, 2024
