What is Similarweb?
Pros from reviewers
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Insight into target audience: SimilarWeb allows users to access not just their own website's analytics, but also insights into their target audience and their interactions with competitor websites. This information aids in making informed decisions and predicting future customer needs
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Market research: SimilarWeb provides essential market research data in an easily understandable and actionable manner. The Chrome extension is particularly beneficial for understanding a website's basic nature and traffic. This helps users steer their business in the right direction and seize the best online opportunities.
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Reliable web traffic assessment: SimilarWeb removes guesswork and provides a reliable way to assess companies based on their web traffic. It enables users to swiftly and effortlessly gather data for most websites, including details on bounce rate, page views, monthly visits, and geography
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Competitive analysis: SimilarWeb Pro is a crucial tool for competitive analysis, offering visual charts and graphs that provide valuable data. This allows users to understand their standing in their niche and industry, as well as gain a comprehensive view of their competition and the overall landscape
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Prospecting and collaboration: SimilarWeb is often used for prospecting and finding new sites to collaborate with. It's particularly helpful when users need to understand the traffic of specific websites they want to partner with. The Similar site section is used to identify comparable websites for prospecting
Cons from reviewers
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High cost for small businesses: The Pro version of SimilarWeb can be quite costly for small businesses, making it less accessible for those with a limited budget
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Inaccuracy of referral reports: Some users have reported that the accuracy of the referral reports could be better, suggesting that the data provided may not always be reliable
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Difficulty finding data for some websites: The tool occasionally fails to find website data and displays nothing, which can be frustrating when trying to gather comprehensive insights
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Inaccuracy of traffic statistics: Some users have expressed skepticism about the accuracy of SimilarWeb's traffic statistics, finding them less reliable than other tools like Google Analytics and Statcounter
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Limited data for new or smaller websites: SimilarWeb only displays data for websites with high traffic, excluding new or smaller ones, which can limit its usefulness for businesses interested in these types of sites.
Main features
Starting Price
Free Plan
Website engagement metrics
Competitive analysis
Keyword research
Audience insights
Traffic analysis
Starting Price
$149
/ user / month
Free Plan
No
Website engagement metrics
Competitive analysis
Keyword research
Audience insights
Traffic analysis
How Similarweb compare to similar software?
Product
Price
$149
/ user / month
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Semrush and Similarweb’s features overlap considerably. They both have a robust keyword research suite, great tools for link building, and a lot of SEO features that you can use for on-page and off-page efforts.
Semrush is slightly cheaper at $129.95/month, compared to Similarweb’s $149/month. But they both offer a similar user experience, customer support, and feature stack.
So what’s the main difference between the two platforms? Semrush is better at SEO and keyword research, while Similarweb is better at competitor analysis. Semrush has a more reliable database of keywords to draw from, and more advanced tools for content marketing or on-page SEO. On the other hand, Similarweb offers a more robust competitor analysis suite, with advanced website statistics.
Besides this key factor, there are other small differences between the two platforms. For example, Similarweb is better suited for the brainstorming of ad campaigns, while Semrush has better ad management features....
Similarweb
Know, grow, and succeed online
Semrush
Be more visible in search results and increase qualified traffic
Who is Similarweb best for according to our reviewers?
Marketing and Sales Teams: These professionals can use SimilarWeb to gauge the volume of consumers each website attracts, helping them determine the seriousness of their requests
SEO Specialists: SimilarWeb is a powerhouse for competitor analysis and SEO insights, aiding these professionals in maintaining an online edge
Advertisers and Promoters: SimilarWeb allows these users to evaluate the ad value of websites/blogs they aim to partner with, saving them money that could have been spent on ineffective campaigns.
Business Owners: SimilarWeb provides essential market research data in an easily understandable and actionable manner, assuring them that they're steering their business in the right direction
Bloggers and Content Creators: The tool is fantastic for quickly comparing blogs and determining their volume and stats, helping them understand their standing in the field
Similarweb Reviews
4.7
Similarweb rating
4.7
Ease of use
4.3
Customer service
4.1
Value for money
4.3
Likelihood to recommend
4.4
Features
29 Similarweb Reviews
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Keith
Empowering Performance: SimilarWeb's Data and Insights Drive Actionable Improvements
I appreciate how SimilarWeb not only provides data but also actionable insights. It helps us understand what the numbers mean and how we can use them to improve our performance
October 19, 2024
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Virginia Rodriguez
Similarweb Chrome Extension Delivers a
The Similarweb Chrome extension gives me a view of the traffic estimate for any site, which is fantastic. I understand that the exact number may vary, but it's still valuable information to have.
October 14, 2024
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Weston S
Enhanced Report Customization: Saving Time and Effort with SimilarWeb
Finally, the ability to customize reports in SimilarWeb is a major plus. It allows us to focus on the metrics that matter most to us, saving time and effort.
October 5, 2024
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Persephone G
Incredibly Simple to Install and Use.
I find Similarweb extremely easy to use. I was able to set it up and start using it within 3 seconds. It's a fantastic tool for quickly comparing blogs and determining their volume and stats without any hassle or additional cost.
September 28, 2024
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Heather Davis
Quality Product, Opted for Rival Instead
The product is well-built and easy to use, offering high-quality data. However, I find the pricing unclear and not competitive. I think they should offer more affordable options.
September 22, 2024
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Matthew B
Highly Beneficial for Prospecting and Partnerships
I often use Similarweb for prospecting and finding new sites to collaborate with, which has been extremely beneficial. It's particularly helpful when I need to understand the traffic of specific websites we want to partner with. I also use the Similar site section to identify comparable websites for prospecting. Overall, I've had no issues with it and find it easy to use.
September 14, 2024
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Faye S
Excellent Software
I find Similarweb to be a great app that provides me with extensive information about websites. It allows me to see which sites are popular and which are not, as well as identify competitors. However, I find their service to be quite expensive.
September 8, 2024
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Bryan B
Top-Notch Customer Support from SimilarWeb
I've found SimilarWeb's customer support to be top-notch. They're always responsive and willing to help whenever I have questions or run into issues
August 31, 2024
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Noah Williams
Excellent Service, When Accessible!
I have been using SimilarWeb for years to gauge the ad value of websites/blogs we aim to partner with. Although it's not always accessible for smaller sites, the data provided when available is a game-changer.
August 25, 2024
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Ruth W
Essential Tool for Competitive Analysis
I appreciate the competitive analysis feature of Similarweb and find its Chrome extension beneficial for understanding a website's basic nature and traffic. The information is presented clearly. However, I find the data less accurate than Google Analytics and it only displays websites with high traffic, excluding new ones.
August 20, 2024
