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Hootsuite Reviews

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4.1 (27 reviews)

Hootsuite is a comprehensive social media management platform enabling businesses to effectively manage their online presence, engage with audiences, and evaluate their campaign success. It offers features such as scheduling, monitoring, and analytics, helping businesses streamline their social media tasks, save time, and make informed decisions to enhance their social media performance. Hootsuite is a valuable tool for businesses aiming to optimize their social media strategies.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Hootsuite?
  • 04How Hootsuite compare to similar software?
  • 05Who is Hootsuite best for according to our reviewers?
  • 06Hootsuite Reviews

What is Hootsuite?

Hootsuite is a robust social media management software designed to help businesses optimize their online presence. It allows users to manage and schedule posts on various social media platforms, monitor brand mentions, engage with audiences, track post performance, and analyze social media data. Hootsuite also offers advanced team collaboration features and extensive app integrations, making it suitable for businesses of all sizes. It aims to simplify social media strategy management, save time, and boost online visibility.

Pros from reviewers

  • Efficient handling of multiple accounts: Hootsuite allows users to manage multiple social media accounts simultaneously, making it an excellent tool for marketing or social media management

  • User-friendly interface: Hootsuite is praised for its intuitive and easy-to-navigate interface, allowing even beginners to start using it immediately

  • Advanced scheduling capabilities: Users can schedule posts weeks in advance, simplifying the process of content planning and ensuring consistent social media activity

  • Comprehensive statistical reports: Hootsuite provides detailed reports on social media reach and interaction, aiding in the tracking and evaluation of social media campaigns

  • Collaboration and security features: Hootsuite offers collaboration tools for team work and communication, as well as security features like two-factor authentication, which are crucial for managing sensitive data on social media accounts.

Cons from reviewers

  • High cost: Some users find Hootsuite to be more expensive than its competitors, making it potentially too costly for smaller businesses or individuals

  • Limited features in free version: Some features, such as message alerts and advanced tools, are exclusive to the paid version, which can be a disadvantage for those starting with a small budget or only using one network

  • Insufficient analytics: Despite its ability to handle multiple accounts and schedule posts, users have found Hootsuite's analytics to be lacking, suggesting that better data can be obtained directly from the social media platforms

  • Outdated interface: While initially innovative, some users now find Hootsuite's interface to be somewhat outdated compared to other software like Adobe

  • Billing issues: Several users have reported unexpected charges, difficulty cancelling subscriptions, and poor customer service in resolving these issues.

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Main features

Starting Price

$105

/ month

Free Plan

No

Social media scheduling

Real-time analytics

Social media monitoring

Team collaboration

Content curation and RSS integration

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Hootsuite and Mention are user-friendly tools designed for social media management and monitoring, but each focuses on different areas, which may influence your decision based on your business needs.


Hootsuite is a comprehensive social media management platform that allows users to schedule posts, manage multiple accounts, and analyze performance across various social channels. With Hootsuite, you can plan and execute content strategies, engage with your audience, and measure the success of your campaigns. It also offers a range of integrations, making it a powerful tool for businesses aiming to streamline their social media operations. Hootsuite’s strength lies in its ability to handle large-scale social media scheduling and reporting across platforms like Facebook, Twitter, LinkedIn, and Instagram, making it ideal for businesses focused on broad social media management and growth.


Mention, on the other hand, is primarily a social listening tool designed to monitor online mentions of...

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Hootsuite

Your social command center

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Mention

Monitor, analyze, and engage to elevate your brand’s digital presence

Understanding the key differences between SocialBee and Hootsuite is essential to choosing the best social media management solution for your business. While both platforms excel at helping businesses manage their social presence, each caters to different needs and strategies.


SocialBee is designed with a strong focus on streamlined content organization. Its category-based scheduling system enables users to group posts by type or campaign and create recycling schedules for consistent engagement. This feature makes it easy to maintain a balanced content mix and ensures evergreen content reaches audiences repeatedly without manual effort. Additionally, SocialBee offers a customizable post preview, in-depth analytics, and collaboration features that empower teams to plan, schedule, and analyze their social media strategy efficiently.


Hootsuite, meanwhile, is renowned for its robust analytics, social listening, and multi-account management features. It’s a platform particularly...

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Hootsuite

Your social command center

3 months free on the Professional and Team plans on Hootsuite

Save up to $747

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SocialBee

Social media management tools

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HubSpot and Hootsuite are two prominent SaaS platforms in the world of digital marketing and social media management, with both tools catering to distinct requirements and aspects of online businesses. While they do share some similarities, understanding their principal differences is important in making an informed decision for your startup and team.


HubSpot is renowned for its specialization in inbound marketing and sales automation. It offers a comprehensive suite of tools designed to attract, engage, and delight customers. On the other hand, Hootsuite’s niche lies in social media management, excelling in simplifying the complexities of managing multiple social media platforms. Hootsuite allows you to schedule posts, monitor social media activity, and engage with your audience effectively.


In terms of pricing, both platforms offer flexible plans to cater to businesses of varying sizes. HubSpot provides a range of pricing tiers, scaling with the features and services required, while...

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Hootsuite

Your social command center

3 months free on the Professional and Team plans on Hootsuite

Save up to $747

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HubSpot

CRM, marketing automation & customer service software suite

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Who is Hootsuite best for according to our reviewers?

  • Apprentices or Beginners: Individuals new to social media management who can benefit from Hootsuite's easy-to-use interface, but may find some features outdated compared to other software like Adobe

  • Social Media Managers: Professionals who handle multiple social media accounts and require a tool to schedule posts and monitor activity across platforms

  • Teams: Groups that require collaboration tools for collective work, task delegation, and internal communication, and value the security features Hootsuite provides for managing sensitive data

  • Small Businesses: Businesses with limited budgets that need a user-friendly tool for social media management, but may find Hootsuite's pricing a bit steep

  • Individuals with Growing Businesses: Users who need a comprehensive tool to grow their social media presence and business, and appreciate features like content management and scheduling, despite the learning curve associated with mastering Hootsuite's robust features.

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    Hootsuite Reviews

    4.1

    Hootsuite rating

    27 Hootsuite Reviews

    4.1 (27 reviews)
    Leave a review
    • Jett G

      Highly Recommended: Hootsuite for Streamlined Social Media Management

      I find Hootsuite to be a step ahead in my social media strategy as it allows me to manage and publish content on multiple social networks from a single interface. The statistical reports are comprehensive, but some features are exclusive to the paid version. The free version is functional for beginners who mainly use one network, but for maximum benefit, I recommend a plan with more advanced tools. I appreciate how Hootsuite simplifies publishing content to multiple social networks on a schedule and in one place. The interface is intuitive and aids in creating an easy-to-manage content strategy. With their calendars, I can plan posts, assign hashtags, and mention users. The dashboard is useful for viewing activity and engagement on each platform, as well as statistical reports on reach and interaction. However, I was disappointed that features like message alerts are only available on the paid plan. I understand this is a revenue strategy for the company, but those alerts could be useful for those starting with a small budget. Also, I find the scheduling lacks flexibility.

      July 27, 2024

    • Irene Jones

      Unexpected Billing Issues with Hootsuite: A Journey Towards Resolution

      I've had quite an interesting journey with Hootsuite so far! I was surprised to see two charges on my account within the same month, one for £561.6 in November and then just a few days later, another for £1,281.6. It was a bit of a shock, especially considering the service cost just under £3 in 22. However, I'm optimistic that this is just a minor hiccup and I'm looking forward to getting it resolved. Unfortunately, there was no support available over the weekend, but I'm eager to connect with their team on the next business day. I'm confident that they'll be able to clarify this situation and rectify any issues. I'll be sure to update this review once everything is sorted out, but for now, I'm staying positive and excited about the potential of this service!

      July 20, 2024

    • Gary Martinez

      Hootsuite: Streamlining Social Media Management

      I've found the analytics feature particularly useful in tracking engagement and refining my social media strategy. Hootsuite's integration with multiple platforms is seamless, allowing me to manage all my accounts from one place

      July 13, 2024

    • Richard

      Hootsuite's Value Justifies Increased Subscription Cost for Our Charity

      I was genuinely surprised to see that Hootsuite had automatically renewed our subscription, which was conveniently linked to our credit card. The cost had doubled from the previous year, but it's clear that the value we're getting from the software has also significantly increased. As a small charity, we're always mindful of our expenses, but the impact Hootsuite has had on our operations is undeniable. We didn't even need to consider cancelling or requesting a refund, as the benefits far outweigh the costs!

      July 7, 2024

    • Timothy Martinez

      Still the Market's Top Choice

      I believe Hootsuite is still the best software available on the market. However, I find the plans a bit pricey, but I understand that quality comes at a cost.

      July 2, 2024

    • Irene B

      Amplify Your Social Media Impact and Conversion with Hootsuite

      I believe Hootsuite is the best tool I've used, greatly helping in growing my social media presence and business. I love its user-friendly interface and especially enjoy the content management and scheduling feature, which makes saving draft ideas for later review easier. Overall, I absolutely love everything about Hootsuite.

      June 23, 2024

    • Sarah Davis

      Great Asset for Start-ups: Hootsuite

      I find Hootsuite's user interface simple and easy to navigate, with a minor learning curve leading to high adoption. However, I've noticed that tweets can take a while to update and some may even go unnoticed. I also think the reporting feature needs an overhaul.

      June 17, 2024

    • Catherine C

      Efficient Social Media Management with Hootsuite's Bulk Scheduling and Monitoring

      I've used Hootsuite's bulk scheduling feature to plan out my posts for weeks in advance, freeing up more of my time. The ability to monitor keywords and hashtags has helped me stay on top of trends and conversations relevant to my business

      June 11, 2024

    • Patricia R

      Reassessing Hootsuite's Pricing Strategy: A Business User's Perspective

      Over the past 4 years, my company's Hootsuite subscription has seen a significant increase of 241.38%. This has given us the opportunity to reassess our budget and needs. I appreciate the fact that annual rate increases are a part of doing business. However, this has been a bit more than we anticipated. I am hopeful that Hootsuite will review their pricing strategy and make it more competitive. Once they do, I would be more than happy to recommend them!

      June 4, 2024

    • Kimberly Williams

      Improved Customer Service and Consistent Posting with Auto-Scheduling

      I've been able to respond to comments and messages promptly, improving my customer service. The auto-scheduling feature is a lifesaver, it ensures consistent posting even when I'm busy with other tasks

      May 27, 2024

    11 to 20 of 27 results

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