Falcon.io is a cloud-based platform for social media management and customer experience. It enables businesses to monitor, engage, publish, and manage their digital presence across various social media channels. The software offers tools for managing audiences, content marketing, analytics, and reporting. Falcon.io's goal is to help companies provide more personalized customer experiences at scale, across multiple touchpoints.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Falcon io?
  • 04How Falcon io compare to similar software?
  • 05Who is Falcon io best for according to our reviewers?
  • 06Falcon io Reviews

What is Falcon io?

Falcon.io is a cloud-based social media management platform designed to aid digital marketing teams. It offers tools for social media listening, engagement, publishing, measuring, and customer data management. Users can manage social media campaigns across various platforms like Facebook, Twitter, LinkedIn, and Instagram. It also provides features for competitor benchmarking, content planning, and customer engagement. The software integrates with CRM systems for a unified view of customer interactions. With its user-friendly interface and powerful analytics capabilities, Falcon.io helps businesses manage their social media strategies effectively and gain performance insights. Special promotions are currently available on Falcon.io and similar software to enhance your digital marketing potential and online reputation.

Pros from reviewers

  • Multilingual setting: Falcon.io works well in a multilingual setting, making it suitable for international businesses

  • Customization and flexibility: Falcon.io offers a good degree of customization and flexibility, such as setting up auto-generated reports, custom dashboards, and brand monitoring options

  • Comprehensive social media monitoring: Falcon.io has the ability to monitor brand mentions, sentiments, and callouts across all social media platforms and the web in one convenient dashboard

  • Affordability and user-friendly interface: Falcon.io is more affordable compared to other platforms like Salesforce, and it offers a user-friendly interface that makes it easy to navigate and use

  • Time-saving publishing tool: Falcon.io's publishing tool simplifies audience engagement and saves time by allowing users to create content directly on Falcon's calendar, eliminating the need for other software or programs.

Cons from reviewers

  • Lack of Instagram DM integration: Falcon.io does not currently support Instagram Direct Messages, which would allow users to manage all their engagement from one platform

  • Difficulty in creating audiences for ads: Users have to create their audience from scratch each time they set up ads, as the only way to save an audience is by using the listening tool

  • Mobile app issues: The mobile version of Falcon.io, known as Engage, can be a bit buggy and lacks some features, although it is regularly updated and maintained

  • Limited customization options: While Falcon.io offers a good degree of flexibility, its customization options are not as extensive as other platforms like Salesforce

  • Limited bulk scheduling options: Falcon.io does not allow users to schedule multiple posts in bulk over weeks or months, or to schedule the same posts across multiple channels like Facebook, Instagram, and LinkedIn on the same platform.

Main features

Starting Price

N/A

Free Plan

No

Content Calendar

Customer Engagement

Audience Targeting

Social Media Management

Analytics and Measurement

Who is Falcon io best for according to our reviewers?

  • Marketing Teams: Marketing teams can use Falcon.io for managing all social channels, scheduling multiple posts in bulk over weeks or months, and tracking and analyzing social data

  • Small Businesses: Small businesses, especially those managing multiple locations, can benefit from Falcon.io's unique functionality and supportive customer service team

  • Dissatisfied Customers: Some users have expressed dissatisfaction with Falcon.io due to its high cost, automatic renewal clause in contracts, and lack of certain promised features, indicating that potential customers should exercise caution when considering this software.

  • Social Media Managers: Falcon.io is suitable for social media managers due to its ability to monitor brand mentions, sentiments, and callouts across all social media platforms and the web in one convenient dashboard

  • Content Creators: Content creators can benefit from Falcon.io's Publishing tool, which simplifies audience engagement and allows for content creation directly on Falcon's calendar, streamlining the process of briefing designers

  • Falcon io Reviews

    4.3

    Falcon io rating

    4.5

    Ease of use

    4.6

    Customer service

    3.9

    Value for money

    4.0

    Likelihood to recommend

    4.2

    Features

    15 Falcon io Reviews

    4.3 (15 reviews)
    Leave a review
    • Miller S

      Falcon.io: Empowering Data-Driven Social Media Management

      Falcon.io's robust reporting capabilities have made it easier for us to measure our social media performance and make data-driven decisions. Overall, Falcon.io is a comprehensive, efficient, and reliable tool for managing social media activities.

      July 13, 2024

    • Donna Brown

      Exploring Falcon.io: A User's Perspective

      Using Falcon-io has lightened my workload in certain aspects, as it has empowered other teams to schedule their own projects, thereby increasing their accountability. It has also offered them training, aiding them in acquiring new skills. The customer service is consistently excellent, especially Helgi, and they typically respond and resolve issues swiftly. I value the calendar overview, the simplicity of scheduling, the feature to leave notes, and the team system. However, there are some downsides such as the preview mode not always being precise, the inability to tag photos on Twitter, and the requirement of an app to schedule specific posts on Instagram. Falcon also has difficulty in gathering all data from all channels for statistics, although I comprehend this is due to channel permissions rather than a fault with Falcon. There have also been problems with Falcon not saving posts and taking a long time to load images. We switched to Brandwatch because we required more services that Hootsuite couldn't provide.

      July 8, 2024

    • Victoria R

      Falcon.io: Simplifying Social Media Ad Management for All

      Falcon.io's ad management features have made it easier for us to create, manage, and track our social media ads. The software's user-friendly design makes it easy even for beginners to navigate and utilize its features

      July 2, 2024

    • Michael

      Excellent Packages for Managing All Your Social Media Needs with Falcon.io

      I find the packages offered by Falcon-io great for managing all my SoMe campaigns!

      June 24, 2024

    • Frank Jones

      Falcon.io's Content Calendar and Listening Feature Revolutionize Content Strategy

      Falcon.io's content calendar is a game-changer, allowing us to plan and visualize our content strategy effectively. The listening feature has been particularly useful in tracking brand mentions and staying on top of industry trends

      June 17, 2024

    • Heather

      Falcon.io's Collaboration Tools Streamline Workflow

      Falcon.io's team collaboration tools have greatly enhanced our workflow, facilitating seamless communication and coordination among team members. The software's ability to integrate with other platforms like Google Analytics and Mailchimp has further streamlined our operations

      June 8, 2024

    • Christine Miller

      Highly Recommended: Falcon.io - Your Trusted Tool for Social Data Analysis

      I recommend Falcon-io as a reliable software for gathering, tracking, and analyzing social data at our company. It allows us to monitor market products, trends, competitors, and manage our customers online. However, it has some limitations like limited sample sizes and long analysis duration.

      June 1, 2024

    • Douglas N

      Valuable Insights and Excellent Customer Service from Falcon.io

      Falcon.io's comprehensive analytics have provided valuable insights into our social media performance, enabling us to refine our strategies and achieve better results. The customer service is also commendable, with prompt and helpful responses to any issues we've encountered

      May 25, 2024

    • Bruce Rodriguez

      Falcon: The Ultimate Social Media Tool

      Falcon is the only social media software that allows me to manage multiple locations as needed. After extensive market research, I found no other solution that offered the same functionality as Falcon. I won't delve into specifics, but I'm confident no other software has resolved this issue. Furthermore, the support team has been incredibly helpful and flexible. Therefore, I highly recommend Falcon for both its software and service.

      May 19, 2024

    • Helen

      Balancing Falcon.io's Pros and Cons for Business Efficiency

      My experience with Falcon-io has been positive, but I feel it lacks certain features that are essential for our business efficiency. The software is beneficial for managing all our social channels, but there are aspects that could be enhanced. I wish it had the ability to schedule multiple posts in bulk over weeks or months, as we often reuse the same evergreen posts. I also wish it allowed scheduling the same posts across multiple channels like Facebook, Instagram, and LinkedIn on the same platform, a feature that Sprout Social provides. Additionally, I would prefer if it didn't restrict custom reports to a certain number of metrics. I opted for Brandwatch due to a previous relationship and its comprehensive reporting functionality, unlike other companies that rely on third parties for reporting.

      May 13, 2024

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