Pros from reviewers

• Real-time analytics feature: The software offers real-time analytics, providing up-to-date and accurate numbers. This feature is particularly valuable for tracking and improving performance

• Power and customizability: Luminate Online is powerful and highly customizable. It can handle nuance and automation, and provides API access for developers. This makes it a crucial tool in the world of internet marketing, communications, and donation processing

• Ability to manage donations and emails together: Luminate Online has the capability to manage donations and emails together. This feature is especially beneficial for creating donor-focused web spaces and managing donation forms

• Integration with Raiser's Edge: Luminate Online integrates well with Raiser's Edge, streamlining data entry. This integration is particularly useful for generating targeted ask strings for constituents in emails and donation forms.

• Excellent system for scheduling, uploading lists, and analytics: Luminate Online provides a comprehensive system for managing various tasks such as scheduling, uploading lists, and analyzing data. This makes it a versatile tool for managing a broad spectrum of tasks

Cons from reviewers

• Poor integration with other Blackbaud products: Users have reported that Luminate does not integrate well with other Blackbaud products, sometimes necessitating the purchase of additional third-party software to facilitate information transfer

• Steep learning curve: Despite its power and versatility, Luminate has a steep learning curve and can feel overwhelming to new users. Even long-term users have reported feeling like they've barely scratched the surface of its capabilities

• Email builder is not user-friendly: Users have reported difficulties with the email builder, particularly when transferring templates, as Luminate tends to alter spaces, fonts, and font sizes

• Outdated interface and lack of updates: Some users feel that Luminate's interface seems a bit outdated, with no major updates or changes in recent years. This can make the software feel less current and user-friendly

• Customization often requires a developer: While Luminate offers a range of features and tools, a lot of customization requires a developer. This can make record management and other tasks particularly difficult for users without a developer background.