What is Unbounce?
Pros from reviewers
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Easy Customization: Unbounce's drag & drop, click and drag features, and attractive templates make designing landing pages a breeze, even with minimal technical knowledge
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Versatile Integration: Unbounce integrates with almost every software, simplifying the process of pushing subscriber data to other programs
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Enhanced User Experience: Unbounce allows for the creation of highly targeted landing pages with specific wording and images, leading to a more personal and relevant experience for users.
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A/B Testing: Unbounce allows for A/B testing of landing pages, enabling continual tweaking and optimization for better conversions
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User-Friendly: Unbounce is easy to use and does not require any coding knowledge, making it accessible to users of all skill levels
Cons from reviewers
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Limited scheduling capabilities for recurring content: Unbounce falls short when it comes to evergreen scheduled content. For example, setting up a recurring webinar requires updating the same landing page every week with new dates or creating separate landing pages
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Complex conversion tracking: Conversion tracking, especially when using Google Tag Manager, can be complex and inconvenient, making it difficult to understand and improve the conversion rate for landing page variants.
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Lack of general template script: Unbounce does not have a general template script, which means things like the fav icon have to be manually set for each page
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Inadequate customer support: Some users have reported that the support team can be unresponsive and arrogant, leading to frustration and dissatisfaction
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High pricing for small businesses: Unbounce may not be very small business-friendly in terms of pricing, making it less accessible for smaller companies or startups
20% off for 3 months or 35% off for 1 year on Unbounce
Get 20% off for 3 months or 35% off for 1 year on Unbounce and up to $2,725 savings with Secret.
Main features
Starting Price
Free Plan
Customize your landing pages
Integrate a pop-up or sticky bar
Benefit from automatic conversion improvement
Stop wasting time on copywriting
A/B test your pages
Starting Price
$99
/ month
Free Plan
No
Customize your landing pages
Integrate a pop-up or sticky bar
Benefit from automatic conversion improvement
Stop wasting time on copywriting
A/B test your pages
20% off for 3 months or 35% off for 1 year on Unbounce
Get 20% off for 3 months or 35% off for 1 year on Unbounce and up to $2,725 savings with Secret.
How Unbounce compare to similar software?
Product
Price
$99
/ month
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
Several differences between Unbounce and Wix may influence your decision on which platform is better suited for your needs. Primarily, these differences stem from their intended target audiences and the core functionalities they offer.
Unbounce is primarily designed for marketers and digital agencies focused on maximizing conversions through highly optimized landing pages. It provides robust tools tailored for creating and testing custom landing pages without needing extensive coding skills. Unbounce's platform emphasizes conversion rate optimization (CRO) features, including A/B testing, dynamic text replacement for PPC campaigns, and advanced targeting options to improve the effectiveness of your marketing campaigns.
On the other hand, Wix is aimed at a broader audience, including small business owners, entrepreneurs, and individuals who want to create a comprehensive online presence. Wix offers an intuitive drag-and-drop website builder that makes it easy for anyone to design a...
When comparing Leadpages and Unbounce, it's crucial to discern their fundamental differences to determine the best fit for your online marketing needs. The primary divergence lies in their approach to landing page creation and optimization.
Leadpages is renowned for its user-friendly interface and extensive template library. It focuses on simplicity and ease of use, allowing users to quickly create high-converting landing pages, lead capture forms, and sales funnels. With features like drag-and-drop editing, customizable templates, and built-in analytics, Leadpages caters to marketers who prioritize rapid deployment and straightforward optimization processes.
Conversely, Unbounce is lauded for its advanced customization options and robust A/B testing capabilities. It empowers users to create highly tailored landing pages tailored to their brand and target audience. Unbounce's flexible design tools, including custom CSS and JavaScript integration, enable marketers to create unique and...
Unbounce and Webflow are both powerful tools in the digital marketing and web design industries, but they cater to distinct needs and user bases. Understanding the differences between these platforms can be crucial when choosing the right tool for your specific web development and marketing goals.
Unbounce is primarily focused on optimizing landing pages for higher conversion rates. It provides a user-friendly platform with a drag-and-drop editor that allows marketers to create, publish, and test landing pages without needing deep technical knowledge or coding skills. The strength of Unbounce lies in its optimization tools, such as A/B testing and dynamic text replacement, which help in fine-tuning campaigns to achieve better results. This makes Unbounce particularly beneficial for marketers and businesses looking to maximize the effectiveness of their advertising campaigns through targeted landing pages.
Webflow, on the other hand, offers a more comprehensive set of web design tools...
Who is Unbounce best for according to our reviewers?
Photographers: Unbounce can be used by photographers to create targeted landing pages for their photography company and for several clients who partner with them in their marketing efforts. The software's best features are its user-friendliness and the elegant, simple design templates
Online Marketers: Unbounce is a crucial tool for online marketers looking to focus their efforts and boost conversions. It allows them to create highly targeted landing pages with specific wording and images based on any parameter they require, aiding in generating more leads and closing more sales
SaaS Companies: Unbounce provides many options for building a high-converting landing page and is quite easy to use, even for beginners. Features like popups and sticky bars make it a landing page platform worth considering, especially for SaaS companies
Small Business Owners: Small business owners can use Unbounce to create landing pages without needing to wait for developers. However, Unbounce might not be very small business-friendly in terms of pricing, and it's easier to use a WordPress plugin if you work mostly with WordPress
Web Developers: Web developers can use Unbounce to create landing pages and form popups without needing resources from development or design. It offers added functionality of Webhooks and integrations for power users and developers. However, the number of pop-ups you can create on a standard account is limited compared to the number of forms you can create.
20% off for 3 months or 35% off for 1 year on Unbounce
Get 20% off for 3 months or 35% off for 1 year on Unbounce and up to $2,725 savings with Secret.
Unbounce Reviews
4.2
Unbounce rating
25 Unbounce Reviews
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Maria
Unbounce's Mobile Optimization: Ensuring Stellar Performance Across Devices
The mobile optimization feature of Unbounce is excellent. It ensures that my landing pages look great and perform well on all devices.
September 23, 2024
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Bobby Johnson
Unbounce's Pop-up and Sticky Bar: Boosting Lead Capture without User Disruption
The pop-up and sticky bar features of Unbounce have helped me capture more leads without disrupting the user experience on my landing pages
September 15, 2024
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Jacob D
Effortlessly Construct and Evaluate Landing Pages
Unbounce is a user-friendly platform for building landing pages and conducting A/B testing. It's loaded with features that enhance my landing pages. I especially value the A/B testing feature, which lets me experiment with different versions of my landing pages. The platform also provides a handy copy-paste function between landing pages and the capability to create reusable blocks. There's a broad selection of templates available, which simplifies content decisions for my landing pages. The best part is, I can do all of this without any coding knowledge. However, I've found conversion tracking to be complex, particularly when using Google Tag Manager. Advanced tracking like events necessitates custom implementation and isn't compatible with the main integration, which can be inconvenient. I've also experienced problems with incomplete data from page variants on Google Analytics, including missing bounce stats. This makes it difficult to comprehend what's happening on my pages and enhance the conversion rate for my landing page variants.
September 9, 2024
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Stephanie Brown
Efficient Solution for Rapid Landing Page and Pop-up Creation
I've had a fantastic experience with Unbounce, having created numerous landing pages to gather data for both my company and our clients. The ability to integrate this data capture into our backend database and email campaign systems has proven invaluable. Unbounce's provision of pop-ups and sticky bars has also boosted our conversion rates and signups to our magazine websites. The software is user-friendly with a drag and drop editor, but also offers added functionality of Webhooks and integrations for power users and developers. However, the number of pop-ups you can create on a standard account is limited compared to the number of forms you can create. I chose Unbounce for its integration features and design tools and switched to it for its ease of control and ability to design attractive pages easily. The vendor responded to my feedback in April 2020, expressing their pleasure at hearing that I found their popups and stickybars useful for my campaigns.
August 31, 2024
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Forrest S
Commendable Customer Support: Unbounce's Responsive and Knowledgeable Assistance
Unbounce's customer support is commendable. They are responsive, knowledgeable, and always ready to assist
August 26, 2024
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Willie A
Effortless Integration: Unbounce Streamlines Workflow with CRM, Email Marketing, and Analytics Tools
I appreciate the integration capabilities of Unbounce. It seamlessly integrates with my existing CRM, email marketing, and analytics tools, streamlining my workflow
August 17, 2024
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Quentin D
Stunning Landing Pages in a Flash!
I use Unbounce to create targeted landing pages for my photography company and for several clients who partner with us in our marketing efforts. The software's best features are its user-friendliness and the elegant, simple design templates. Even without coding knowledge, I can create over four targeted landing pages per week, which allows me to focus more on research and strategy rather than design. I've eliminated the need for a middleman, making it incredibly easy to experiment with new element positions, colors, and more. The template galleries are beautiful and based on conversion-tested models, providing a great starting point. Besides design, Unbounce has simplified domain, sub-domain, and URL redirection management for me, without a steep learning curve. The reporting and analytics tools are also very helpful and easy to understand. Although it can be a bit pricey and sometimes challenging to find specific features due to the vast array of options, it's worth every penny. The help section is comprehensive and straightforward.
August 13, 2024
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Philomena D
Graphic Designers Not Required for Stunning Landing Pages
I appreciate Unbounce for its ability to create landing pages and form popups without needing resources from development or design. I find its A/B testing features excellent for continual tweaking and optimization. There are plenty of templates, so I don't need a graphic designer or web developer to create and test landing pages. I also value the ability to A/B/C/D test pages and have Unbounce automatically optimize for the best conversions. The tech support was excellent and helped me troubleshoot our PPC tracking info/Salesforce integration. However, I find it a bit frustrating that I have to map fields to Salesforce for every popup form individually. If I want to make a change, it's not universal, so I have to go through each one again and make the change each time. I received a response from the vendor, Jen, who suggested I try out their Smart Traffic feature.
August 6, 2024
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Tyler Davis
Unbounce's Impressive Template Library
I am impressed by Unbounce's vast template library. It offers a variety of professionally designed templates that cater to different industries and campaign types
July 27, 2024
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Rose R
Unleashing Creativity with Unbounce: A User's Perspective
I wholeheartedly recommend using Unbounce! It's one of the most unique tools I've ever used. I've spent hours creating content, and it's always exciting when the format changes unexpectedly. It has interesting quirks that add a layer of challenge and make it more engaging to use. I've spent a lot of time refining my work due to the dynamic formatting, which has actually helped me improve my skills. There's a sense of self-reliance that comes with using it, and the customer service always keeps you on your toes.
July 22, 2024
