Webflow is a user-friendly software that allows users to create and launch visually appealing websites without the need for coding knowledge. It features a drag-and-drop interface, simplifying the design process. Webflow automatically translates your designs into code, enabling easy online deployment. It's an ideal tool for designers seeking a hassle-free web development platform.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Webflow?
  • 04How Webflow compare to similar software?
  • 05Who is Webflow best for according to our reviewers?
  • 06Webflow Reviews

What is Webflow?

Webflow GetApp is a Content Management System (CMS) platform that allows users to design high-performance websites without the need for developers or technical coding knowledge. The platform provides a visual framework for designing websites using HTML, CSS, or JavaScript. It is suitable for creating various types of websites, including showcase sites, e-commerce stores, and event sites. The platform also handles hosting via AWS and prioritizes security with its ISO 27001-certified experience. Webflow GetApp helps companies increase their web visibility, reduce development costs, monetize member-only content, and boost conversion rates. It is used by many organizations and companies such as the New York Times, TED, Dropbox, Vice, Dell, Philips, and Rakuten. Promotional coupons are available for the platform's pricing plans.

Pros from reviewers

  • Direct content editing: Webflow allows contributors to edit almost any content element directly on the page, whether it's a photo or text within a show/hide div. This eliminates the need to switch to a new window, making it a major selling point for clients

  • No need for plugins: Webflow constantly improves features and handles system updates, eliminating the risk of having numerous plugins and composers on a WP site. This simplifies the process of creating a professional custom site

  • No coding required: Webflow does not require coding knowledge, making it accessible for users with a basic understanding of HTML and CSS. This is particularly beneficial for designers venturing into web design

  • Fast hosting and clean code: Webflow's hosting is incredibly fast, the code produced is clean and lightweight, and the CMS features are excellent. This allows users to create award-winning websites with detailed control over the final product.

  • Solid support and training: Webflow provides solid support and countless training videos that are regularly updated, making it easier for users to learn and navigate the platform

Cons from reviewers

  • Limited CMS: The CMS is limited to 10k items, which can be a constraint for larger websites with extensive content

  • Weak e-commerce capabilities: Compared to its competitors, Webflow's e-commerce aspect is not as robust, which can be a disadvantage for businesses looking to sell products or services online

  • Lack of GDPR compliance: Despite its many features, Webflow is not GDPR compliant, which can be a significant issue for businesses operating in the European Union

  • Steep learning curve: While Webflow offers a lot of flexibility and customization options, it has a steep learning curve and lacks comprehensive tutorials, making it challenging for beginners to get started.

  • Limited multilingual support: Webflow does not have a built-in multilingual system, forcing users to rely on third-party apps that can add to the monthly costs of website maintenance

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Main features

Starting Price

$18

/ month

Free Plan

No

SEO optimization

Visual website builder

Customizable templates

CMS (Content Management System)

Interactions and animations

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Webflow and Wix have a lot of similarities. They’re both user-friendly, offer great support for ecommerce, and even have similar pricing plans. 


But they’re also built for different people. Webflow gives you more control over your pages, thanks to its advanced editor. You can even add snippets of CSS, HTML and JavaScript to your site. This makes it ideal for designers and people with some experience building sites. 


Not to mention, all of this control doesn’t mean you have to be extra careful about performance. Webflow’s pages feature simple code, and its performance is slightly better than that of other drag-and-drop builders. This is especially important if you care about SEO.


Wix tries to make up for it by providing way more templates than Webflow. These templates are helpful, however they don’t compare to the level of control you get with Webflow’s editor.


But this is a double-edged sword. The complex features of Webflow can make it intimidating for beginners, while Wix is...

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Webflow

Create powerful websites, without having to code.

1 year free on a CMS site plan on Webflow

Save up to $348

Get Webflow deal
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Wix

Website creation solution

10% off monthly or annual plans on Wix

Save up to $63

Webflow and Squarespace are relatively similar. They offer an easy-to-use website building tool, managed hosting, ecommerce features, and they’re similarly priced. 


But while you can build beautiful sites with both, Webflow is made for slightly more experienced users. Its interface can be daunting for a beginner, and you can use it to customize sections of your site to a higher extent. 


For example, you get more control over a page’s containers, the size of elements, and more. You can even add your own snippets of code, making Webflow a great choice for designers that know their CSS, but don’t want to bother building something from scratch.


Squarespace also offers decent customization options. But it doesn’t give you as much control as Weblflow. 


Instead, you’ll rely on their over 100 beautiful templates to create a site with pre-made blocks. While this process can seem limiting for experienced users, it’s perfect for beginners that want to create a simple portfolio or...

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Webflow

Create powerful websites, without having to code.

1 year free on a CMS site plan on Webflow

Save up to $348

Get Webflow deal
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Squarespace

Create your e-commerce website easily

Unbounce and Webflow are both powerful tools in the digital marketing and web design industries, but they cater to distinct needs and user bases. Understanding the differences between these platforms can be crucial when choosing the right tool for your specific web development and marketing goals.


Unbounce is primarily focused on optimizing landing pages for higher conversion rates. It provides a user-friendly platform with a drag-and-drop editor that allows marketers to create, publish, and test landing pages without needing deep technical knowledge or coding skills. The strength of Unbounce lies in its optimization tools, such as A/B testing and dynamic text replacement, which help in fine-tuning campaigns to achieve better results. This makes Unbounce particularly beneficial for marketers and businesses looking to maximize the effectiveness of their advertising campaigns through targeted landing pages.


Webflow, on the other hand, offers a more comprehensive set of web design tools...

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Webflow

Create powerful websites, without having to code.

1 year free on a CMS site plan on Webflow

Save up to $348

Get Webflow deal
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Unbounce

A marketing platform to boost your conversion rate

20% off for 3 months or 35% off for 1 year on Unbounce

Save up to $2,725

Who is Webflow best for according to our reviewers?

  • Small Business Owners: Particularly those in the photography industry who need a balance of customizability and user-friendliness in a website design platform, and who appreciate the opportunity to create websites for fun

  • Security-Conscious Users: Individuals or businesses who prioritize excellent security in their website design platform, and who appreciate the flexibility Webflow offers in creating any design

  • Web Designers: Professionals who are venturing into web design and need a platform that allows them to create award-winning websites with detailed control over the final product

  • Front-End Developers: Those who are familiar with the language and workflow of Webflow and enjoy the learning curve it presents, as well as the supportive community and video tutorials

  • SEO-Focused Users: Those who need a genuine WYSIWYG platform that also boasts numerous outstanding features that make it SEO-friendly and capable of advanced functionalities.

  • 1 year free on a CMS site plan on Webflow

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    Get Webflow deal

    Webflow Reviews

    4.7

    Webflow rating

    4.0

    Ease of use

    4.0

    Customer service

    4.2

    Value for money

    4.3

    Likelihood to recommend

    4.4

    Features

    19 Webflow Reviews

    4.7 (19 reviews)
    Leave a review
    • Pierce G

      The Inspiring Webflow Community: A Valuable Learning Resource

      Lastly, the community around Webflow is inspiring. There are plenty of resources and people willing to help, making the learning curve much easier to handle.

      August 12, 2024

    • Donna Johnson

      Webflow's Code Export: Empowering Offline Work and Seamless Collaboration

      The ability to export code from Webflow is a feature I greatly appreciate. It allows me to work on the site offline or hand it off to developers if needed

      August 4, 2024

    • Catherine F

      Webflow: A Designer's Dream and Secure Wordpress Alternative

      I'm impressed by Webflow's flexibility and superior security. I can create any design I conceive in Webflow. However, it has a steep learning curve and lacks tutorials. I chose Webflow primarily for its excellent security, as my previous WordPress website was often hacked.

      July 27, 2024

    • Victoria

      Efficient and Intuitive Website Creator

      I am very pleased with the results I achieved with Webflow after mastering its menus and customization options. My website looks clean and exactly as I envisioned, resembling a professionally designed site. Webflow offers a plethora of template options, all of which are easily customizable with a variety of layouts and options for each page and style. However, I did encounter a learning curve when customizing existing headers/footers for pages, with some features being easier to navigate than others. I chose Webflow as a new platform to master, as it requires fewer updates. I switched to Webflow because I desired a more custom look and wanted to learn how to set up the layouts myself.

      July 20, 2024

    • Angela Miller

      Exceptional Customer Support and Helpful Tutorials: A Webflow Review

      The customer support at Webflow is exceptional. They're always ready to assist and their tutorials are very helpful

      July 16, 2024

    • Joseph

      Effortlessly Craft Websites with Minimal Development Skills Using Webflow

      The language and workflow of Webflow are akin to what I, as a front-end developer, use, so there's a learning curve, but I found it enjoyable. I've used numerous WordPress website builders in the past, but none compare to Webflow's capabilities. There's a video tutorial for any query you might have, and a supportive community. What distinguishes it from WordPress builders like Elementor is its low maintenance. You simply build a website and it operates flawlessly, regardless of its age. However, the pricing model isn't perfect for those who don't regularly work on their website, making it more expensive for small brick-and-mortar businesses compared to other solutions. I opted for Webflow because it's simpler and more fun to convert designs from Figma. I've never been able to construct a new landing page this rapidly. I haven't completely transitioned to Webflow, I use different platforms depending on my clients' requirements.

      July 7, 2024

    • Bryan

      Top-tier Online Website Creation Tool: Webflow

      In my view, Webflow is the top online framework for creating a website. It's a genuine WYSIWYG platform, but it also boasts numerous outstanding features that make it SEO-friendly and capable of advanced functionalities. I strongly endorse this software. Up to now, I haven't come across anything I dislike about it. If I were to find fault, I'd mention the absence of video hosting support as a slight downside, but it's not a major problem as I use YouTube for video embedding. I opted for Webflow as it was the most sophisticated among Wordpress alternatives. I transitioned to Webflow because I required a more contemporary and simpler-to-update platform.

      July 1, 2024

    • Dylan

      Webflow: The Game-Changer I Can't Help But Endorse

      As a small business owner and photographer, I've experimented with various website design platforms like Wix, 22slides, 4ormat, Squarespace, Wordpress, and Virb. However, Webflow has proven to be the best for my business. It offers the perfect balance of customizability and user-friendliness. For the past ten years, I dreaded updating or revamping my website, but now, I eagerly anticipate creating websites in Webflow. It has even sparked my interest in designing websites for fun, including one for a personal project. All of them look impressive. One drawback is that I haven't yet figured out how to use animations within CMS pages. I chose Webflow because it's vastly superior to the rest. Once I started a trial and began building, I knew I wouldn't revert to any other platform. Before discovering Webflow, I was torn between platforms that offered no customization or WordPress, which was outdated and difficult to adapt to mobile.

      June 25, 2024

    • Easton M

      Webflow's E-commerce Boon for Online Stores

      Webflow's e-commerce functionality has been a boon for my online store. It's easy to set up and manage, making selling products online a seamless process

      June 17, 2024

    • Patricia Jones

      Showcasing My Work with Webflow: A Three-Year Journey

      I've been using Webflow for three years and have enjoyed it, but I eventually found another website that better fits my needs. Despite this, I would still recommend Webflow to friends, clients, or anyone looking to start a business or showcase their work easily and quickly. I created my portfolio on Webflow due to its user-friendly interface that doesn't require coding knowledge. I've never had any issues with it and have recommended it to many of my clients for branding. I appreciate its vast resources and the ability to add custom fonts. The free option is particularly impressive, offering extensive editing capabilities. It's a great platform for both beginners and professionals. My only complaint was the length of the website name, but since I didn't have much content at the time, I didn't see the need to pay for a domain. This minor issue can be easily resolved and doesn't pose a significant inconvenience.

      June 9, 2024

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