General information about Emarsys
Secret's take about Emarsys
Mary O'Brien
Customer Success Manager
Emarsys features
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Integrated Customer Data Platform
Centralize and comprehend your customer data to deliver personalized experiences -
Revenue Acceleration Suite
Boost your sales and revenue through intelligent cross-selling, upselling, and retention strategies. -
Personalized Marketing Automation
Tailor-made marketing campaigns for maximum engagement and conversion -
Omni-Channel Customer Engagement
Reach your customers across multiple channels seamlessly -
AI-Powered Predictive Analytics
Leverage advanced algorithms to anticipate customer behavior and optimize marketing strategies
6 Emarsys reviews
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Samuel G
Emarsys: A Robust ESP for eCommerce Mastery
Emarsys is an essential tool for my large-scale email marketing and automation needs. It integrates smoothly with eCommerce platforms like Magento. However, it's not a typical ESP and requires a learning curve to fully utilize its features. Emarsys is a powerful email marketing platform, perfect for eCommerce stores with hundreds or thousands of products. It collects a lot of data from campaigns, website engagement, and contact events. My favorite feature is their block-based email campaign creation interface, which supports advanced development and gives me control over my email design. However, the cost is quite high and competes with enterprise-level pricing. It's an obvious choice for businesses with a high volume of transactions generating multi-million dollar revenue, but for others, a more affordable solution might be more suitable. I chose Emarsys because other products didn't convince me they were worth the switch. I had invested time and staff into transitioning from Mailchimp and wasn't ready to switch to another solution without serious consideration.
May 12, 2024
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Zoe Williams
Emarsys Boosts Email Marketing Success
Emarsys has significantly improved our email marketing campaigns
May 5, 2024
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Xander
Emarsys: Impressive Scalability for Growing Customer Base
I've been using Emarsys for a while now and I'm impressed with its scalability. It has been able to handle our growing customer base without any issues
April 30, 2024
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Deborah S
Emarsys: Powerful Tool with a Learning Curve
Emarsys is a great software overall and the team is supportive and reliable. However, I find that the amount of work and training needed to understand the system is quite substantial. It's excellent if you have a large database with plenty of segmented information to explore and maximize the system's potential. But, for a small or medium-sized company with limited detailed information in the database, it can quickly become an expensive lesson. The system offers numerous options and scenarios to develop, which can sometimes be overwhelming for the marketing team. I chose Emarsys over other options because it allowed us to dig deep into our database, segment, and target people based on specific information or their behavior on our website.
April 22, 2024
Emarsys: Pros & Cons
Pros
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Efficiency boost: Emarsys automates your marketing processes, saving you time and effort
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Personalized customer experience: Emarsys enables you to tailor your marketing campaigns to individual customers, increasing engagement and ROI
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Data-driven insights: Emarsys provides in-depth analytics and reporting, helping you make data-backed decisions for your business.
Cons
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Steep learning curve: It may take time and effort to fully understand and utilize all the features of Emarsys
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Higher cost: Emarsys pricing may be higher compared to other similar SaaS solutions in the market.
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Limited integrations: Emarsys may have limited integrations with other software tools, limiting your options
Why is Emarsys better than other Marketing Automation software?
Emarsys is better at support than HubSpot: 4.6 vs 4.4
Emarsys has more features than HubSpot: 72 vs 62
Emarsys is better at support than Insider: 4.6 vs 4.5
Emarsys has better positive reviews than Marketing Cloud Account Engagement (ex. Pardot): 91 vs 79
Emarsys is better at customer support than Marketing Cloud Account Engagement (ex. Pardot): 4.6 vs 4.0
Emarsys is better at customer support than Klaviyo: 4.6 vs 4.4
Emarsys has more positive reviews than Salesforce Sales Cloud: 91 vs 89
Emarsys is better at support than Salesforce Sales Cloud: 4.6 vs 4.0